Indonesia E-commerce Communications Leader

TIKTOK PTE LTD (TIKTOK); Jakarta Selatan; On-site; IDR 900,000,000 - 1,500,000,000; Full time

Job summary

TikTok in Indonesia seeks a Head of Communications for TikTok Shop to lead all market messaging and stakeholder engagement. You will advise leadership on business priorities, product developments, and policy impacts, shaping narratives that resonate with Indonesian sellers, creators, and consumers while safeguarding the brand.

Success requires deep understanding of Indonesia's regulatory landscape, crisis response capabilities, and the ability to align cross-functional teams across Legal, Public

Qualifications

• Bachelor’s degree in Communications, Journalism, Public Affairs, Political Science, Marketing, or a related field.
• Extensive experience in strategic communications, corporate communications, public affairs or media relations, including leadership.
• Strong understanding of Indonesia’s political, regulatory, business, and media environment.
• Experience in media issues management, crisis communications, and reputation management.
• Experience developing messaging in partnership with Public Policy, Government Relations, and Legal teams.
• Established media relationships in Indonesia with English and Bahasa Indonesia written and spoken.
• Proven ability to build trust across cross-functional teams and manage multiple priorities.

Responsibilities

• Strategic Communications Partner: act as the primary communications lead for Indonesia leadership, providing counsel on business priorities, product and policy developments, partnerships, and market risks.
• Issues and Crisis Management: lead high-stakes media issues management in a complex regulatory environment.
• Media Relations: build and maintain relationships with top-tier business, political, regulatory, technology and trade media in Indonesia.
• Regulatory and Policy Communications: align external messaging with Public Policy and Government Relations for journalists and policymakers.
• Executive Positioning and Training: coach executives for media interviews and stakeholder engagements.
• XFN Stakeholder Management: serve as senior communications contact for Indonesia cross-functional teams.
• Narrative Development: shape clear narratives around TikTok Shop’s role in Indonesia’s digital economy and consumer experience.
• Content Oversight: review external content in Indonesia for accuracy and reputational risk.

Skills

Strategic communications

Media relations

Crisis communications

Executive positioning

Cross-functional leadership

Public policy liaison

Education

Bachelor's degree in Communications or related field

Job description

TikTok in Indonesia seeks a Head of Communications for TikTok Shop to lead all market messaging and stakeholder engagement. You will advise leadership on business priorities, product developments, and policy impacts, shaping narratives that resonate with Indonesian sellers, creators, and consumers while safeguarding the brand.

Success requires deep understanding of Indonesia's regulatory landscape, crisis response capabilities, and the ability to align cross-functional teams across Legal, Public