HPL Sales Supervisor

PT Tarax Dekor Solusi; Tangerang Selatan; On-site; IDR 180,000,000 - 260,000,000; Full time

Job summary

PT Tarax Dekor Solusi seeks an experienced B2B sales leader to drive growth in Indonesia's building materials and home furnishing sectors. You will target distributors, key accounts, and regional networks while coordinating with Finance, Logistics, and HQ to ensure timely deliveries.

Role requires 5+ years of B2B sales, 3+ years in Indonesia, and strong English communication. Asian market exposure and CRM proficiency are advantages.

Qualifications

• Bachelor's degree or above.
• 5+ years of B2B sales experience.
• 3+ years in Indonesia’s HPL/building materials/home furnishing industry.

Responsibilities

• Develop and execute sales plans to achieve targets for the Indonesian market.
• Build and maintain distributor network across Java and Sumatra.
• Develop and maintain key accounts with property developers and manufacturers.
• Manage full sales contract process from drafting to payment collection.
• Coordinate regional marketing and brand building in Indonesia.
• Lead and coach the local sales team for higher performance.
• Coordinate with Finance, Logistics, and HQ to ensure smooth operations.
• Prepare regular sales reports and support audits and data migration by HQ.

Skills

Market insights

Channel management

Business skills

System skills

Education

Bachelor's degree or above

Tools

CRM

Job description

1. Develop and execute sales plans to achieve performance targets

Develop annual, quarterly, and monthly sales targets and action plans for the Indonesian market based on Group strategy.

Break down targets by individual salesperson and sales channel, and establish weekly tracking mechanisms.

Analyze key indicators such as sales revenue, collection rate, and gross profit margin, and adjust sales strategies accordingly.

Submit monthly/quarterly sales performance analysis reports.

2. Build and maintain the distributor network

Conduct research on building-material markets in key regions such as Java and Sumatra and identify qualified potential distributors.

Lead distributor negotiations, contract signing, and qualification reviews.

Establish distributor classification/management systems and sales incentive policies.

Organize regular distributor training, product presentations, and annual meetings.

Support distributors with end-market promotions and resolve channel conflicts and after-sales issues.

3. Develop and maintain key accounts

Identify target key accounts such as property developers, large-scale interior/renovation companies, furniture manufacturers, and automotive modification companies.

Establish customer profiles and segmented follow-up plans.

Lead key-account negotiations and long-term cooperation agreements.

Conduct regular customer visits and maintain relationships while identifying potential customer needs.

Coordinate internal resources to resolve order delivery, technical support, and after-sales issues.

4. Manage the full sales contract process

Draft and review sales contracts to ensure compliance with Indonesian laws/regulations and company policies.

Track the entire contract execution process, including order placement, production coordination, logistics/transportation, and payment collection.

Handle contract amendments, disputes, and claims while protecting the company's interests as much as possible.

5. Manage regional marketing and brand building in Indonesia

Develop annual marketing and promotional plans.

Organize participation in Indonesian international building-material exhibitions, furniture exhibitions, and other industry events.

Manage the production and placement of brand promotional materials, including product brochures, sample books, and outdoor advertising.

Collect competitor information on pricing, products, and distribution channels; prepare competitor analysis reports and propose response strategies.

6. Manage the local sales team and improve team performance

Responsible for recruitment, work allocation, daily management, and performance evaluation of the sales team.

Organize internal knowledge-sharing sessions and foster a positive team environment.

7. Coordinate internal and external resources to ensure smooth business operations

Coordinate with Finance regarding invoice issuance and payment collection to ensure receivables are collected on time.

Coordinate with Logistics and Customs to optimize import/export processes and ensure timely delivery.

Communicate with Product R&D teams regarding customer requirements and product improvement suggestions.

Manage relationships with external logistics providers, customs brokers, and other business partners to establish long‑term cooperation.

8. Coordinate with the Headquarters and complete management tasks

Submit sales reports and data to headquarters as required.

Support headquarters with internal audits, sales-system implementation, and data migration.

Implement sales policies and instructions issued by headquarters and provide timely feedback on market changes and business issues.

Requirements

Education & Qualifications: Bachelor’s degree or above

Work Experience: At least 5 years of B2B sales experience, including at least 3 years of sales experience in Indonesia’s HPL, building materials/home furnishing industry. Experience selling fire‑retardant boards, decorative films, HVAC systems, or having an established distributor network is preferred.

Language Skills: Fluent in English should for written reports and communication with headquarters. Basic Chinese communication skills are an advantage.

Professional Skills

Market Insights: Familiar with Indonesia’s building‑material market landscape, consumer behavior, and industry regulations; able to accurately identify market trends and competitor developments.

Channel Management: Experienced in distributor development, cultivation, and full life‑cycle management, with the ability to establish regional sales networks.

Business Skills: Familiar with Indonesian business practices and contract terms; able to independently lead key‑account negotiations and manage business risks.

System Skills: Proficient in Excel, including Pivot Tables and data analysis functions, and PowerPoint for sales reports. CRM experience is preferred

Unlock job insights

Your application will include the following questions:

• Which of the following statements best describes your right to work in Indonesia?
• What's your expected monthly basic salary?
• How many years' experience do you have as a sales supervisor?
• Which of the following types of qualifications do you have?
• How many years of experience do you have in the Building Materials Industry?
• How many years' experience do you have in the construction industry?
• Which of the following languages are you fluent in?