Host Live Streaming

PT Lets Cosmetic Indonesia; Pluit; On-site; IDR 89,280,000 - 133,920,000; Full time

Job summary

PT Lets Cosmetic Indonesia is seeking an energetic livestream host to promote INTO YOU beauty products on major platforms. You will showcase product benefits, shades, textures, and finishes while performing on-camera demonstrations and swatches for viewers.

You’ll tailor shade recommendations and drive engagement through comments and questions. The role requires strong Bahasa Indonesia, camera presence, and a sales mindset to guide viewers toward purchases.

Qualifications

• Experience as a livestream host, preferably on TikTok Shop, Shopee Live, or other e-commerce platforms.
• Beauty, makeup, skincare, or cosmetic sales experience is preferred.
• Strong communication skills in Bahasa Indonesia.
• Good camera presence, outgoing personality, and strong interaction skills.
• Passionate about beauty and makeup, with good knowledge of lip products, blush, base makeup, and shade matching.
• Able to do product swatches and makeup demonstrations on camera.
• Sales-oriented and able to guide viewers toward purchase.
• Able to work flexible hours, including evenings, weekends, and campaign periods.
• English or Chinese ability is a plus.

Responsibilities

• Host livestream sessions on TikTok Shop and Shopee Live to promote INTO YOU beauty products.
• Introduce product benefits, usage methods, shades, texture, finish, and suitable skin tones.
• Conduct live swatches, lip/face application, makeup demonstrations, and shade recommendations.
• Interact with viewers, answer questions, and guide customers to place orders.
• Support sales conversion through product explanation, promotion reminders, bundles, gifts, and limited-time offers.
• Work with the e-commerce and marketing team on livestream scripts, product training, campaign mechanics, and post-live review.
• Maintain a young, trendy, professional, and friendly brand image during livestreams.
• Support short video/content shooting when needed.

Skills

Livestream hosting

Beauty product knowledge

Bahasa Indonesia

On-camera presentation

Sales conversion

Communication with viewers

Job description

Host livestream sessions on TikTok Shop and Shopee Live to promote INTO YOU beauty products.

Introduce product benefits, usage methods, shades, texture, finish, and suitable skin tones.

Conduct live swatches, lip/face application, makeup demonstrations, and shade recommendations.

Interact with viewers, answer questions, and guide customers to place orders.

Support sales conversion through product explanation, promotion reminders, bundles, gifts, and limited-time offers.

Work with the e-commerce and marketing team on livestream scripts, product training, campaign mechanics, and post-live review.

Maintain a young, trendy, professional, and friendly brand image during livestreams.

Support short video/content shooting when needed.

Requirements

• Experience as a livestream host, preferably on TikTok Shop, Shopee Live, or other e-commerce platforms.
• Beauty, makeup, skincare, or cosmetic sales experience is preferred.
• Strong communication skills in Bahasa Indonesia.
• Good camera presence, outgoing personality, and strong interaction skills.
• Passionate about beauty and makeup, with good knowledge of lip products, blush, base makeup, and shade matching.
• Able to do product swatches and makeup demonstrations on camera.
• Sales-oriented and able to guide viewers toward purchase.
• Able to work flexible hours, including evenings, weekends, and campaign periods.
• English or Chinese ability is a plus.

Preferred Qualifications

• Experience as a beauty KOC/KOL, beauty creator, BA, makeup artist, or beauty consultant.
• Own TikTok / Instagram / Shopee content account is a plus.
• Familiar with Indonesian beauty trends and local consumer preferences.
• Experience with TikTok Affiliate or Shopee Affiliate is a plus.