Growth Marketing Specialist - EdTech & Study Abroad

PT DK Korea & Partners Indonesia; Jakarta Utara; Presencial; IDR 111.600.000 - 200.880.000; Jornada completa

Descripción de la vacante

Major Map, represented by PT DK Korea & Partners Indonesia, is an EdTech platform helping Indonesian students study in Korea. The Local Marketing Specialist will create localized content, run UA campaigns for the GAJA app, and organize on-site consultations and education fairs in Jakarta and beyond.

The role requires 2–5 years in marketing, native Bahasa Indonesia, and strong content creation skills using tools like Canva, CapCut, and Premiere.

Formación

• 2–5 years of marketing experience, preferably in EdTech, study abroad, or app UA.
• Native fluency in Bahasa Indonesia for local engagement and copy creation.
• Professional working proficiency in English or Korean for daily communication.
• Experience planning online and offline marketing campaigns and events.

Responsabilidades

• Plan, create, and manage localized content for social platforms (Instagram, TikTok, YouTube).
• Execute online marketing campaigns to drive app downloads and user acquisition for GAJA App.
• Organize on-site consultations, seminars, and education fairs in Jakarta and regional hubs.
• Engage with students and parents to promote study abroad programs and app solutions.
• Coordinate activities with local partners and educational institutions.
• Monitor EdTech trends to adjust marketing strategies and improve campaigns.

Conocimientos

Content creation

Social media

Digital ads

Event planning

Educación

Bachelor's degree in Marketing or related field

Herramientas

Canva

CapCut

Premiere

Descripción del empleo

Major Map, represented by PT DK Korea & Partners Indonesia, is an EdTech platform helping Indonesian students study in Korea. The Local Marketing Specialist will create localized content, run UA campaigns for the GAJA app, and organize on-site consultations and education fairs in Jakarta and beyond.

The role requires 2–5 years in marketing, native Bahasa Indonesia, and strong content creation skills using tools like Canva, CapCut, and Premiere.