Google Ads Specialist: Lead-Gen Performance & Optimization

Ryvo; Jakarta Pusat; On-site; IDR 180,000,000 - 300,000,000; Full time

Job summary

Ryvo is seeking an experienced Google Ads Specialist to manage and optimize paid campaigns for multiple clients from Jakarta. You will own accounts, analyze performance, and drive high-quality leads with strong ROAS while staying up-to-date with Google Ads best practices.

The role requires end-to-end campaign management, rigorous testing, and clear reporting across Search, Display, and Performance Max. Global time alignment is expected, with independent work and a strong emphasis on results.

Qualifications

• Strong professional experience managing Google Ads campaigns.
• Demonstrated experience building campaigns from scratch.
• Strong understanding of Google Search Ads.
• Strong keyword research and search-intent analysis skills.
• Experience with conversion tracking and attribution.
• Strong understanding of bidding strategies, budgets, match types, negative keywords, and audience targeting.
• Experience analyzing and optimizing campaigns based on performance data.
• Understanding of landing pages and conversion-rate optimization.
• Comfortable working with Google Analytics and Google Tag Manager.
• Strong analytical and problem-solving skills.
• Ability to explain why a campaign is or is not performing.
• Ability to independently develop and implement optimization strategies.
• Strong attention to detail.
• Strong written and spoken English.
• Able to manage multiple campaigns and priorities.
• Able to work independently with minimal supervision.
• Must be available to work 4:00 AM – 12:00 PM Eastern Time (ET), Monday–Friday

Responsibilities

• Create, manage, and optimize Google Ads campaigns.
• Conduct keyword and competitor research.
• Build Search, Display, Performance Max, and other appropriate campaign types.
• Structure campaigns, ad groups, keywords, and targeting effectively.
• Write and test compelling ad copy.
• Conduct ongoing search-term analysis.
• Monitor and optimize bids, budgets, and targeting.
• Improve conversion rates and overall campaign performance.
• Set up and verify conversion tracking.
• Work with Google Analytics and Google Tag Manager when needed.
• Analyze cost per lead, conversion rates, ROAS, and other key metrics.
• Perform A/B testing across ads, landing pages, and campaign strategies.
• Identify underperforming campaigns and determine why they are underperforming.
• Develop strategies to scale successful campaigns.
• Monitor campaign spending and prevent wasted ad spend.
• Prepare clear performance reports.
• Communicate results, problems, and recommendations clearly.
• Manage multiple advertising accounts and campaigns simultaneously.
• Stay current with changes to Google Ads and paid advertising best practices

Skills

Google Ads management

Google Search Ads

Keyword research

Campaign optimization

Conversion tracking

Google Analytics

Google Tag Manager

Bidding strategies

Negative keywords

Audience targeting

Performance analysis

A/B testing

Communication

English proficiency

Tools

Google Analytics

Google Tag Manager

Job description

Ryvo is seeking an experienced Google Ads Specialist to manage and optimize paid campaigns for multiple clients from Jakarta. You will own accounts, analyze performance, and drive high-quality leads with strong ROAS while staying up-to-date with Google Ads best practices.

The role requires end-to-end campaign management, rigorous testing, and clear reporting across Search, Display, and Performance Max. Global time alignment is expected, with independent work and a strong emphasis on results.