Fullstack Digital Marketing Manager

IBMC; Jakarta Barat; On-site; IDR 1,006,542,526 - 1,342,056,701; Full time

Benefits offered by this job

Competitive Salary

Global Exposure

Professional Growth

Business Travel

Job summary

A consulting firm in Jakarta is seeking a Fullstack Digital Marketing Manager to lead their Growth Marketing team. This pivotal role involves overseeing specialists in Performance Ads, CRM, and SEO, and driving integrated strategies to maximize ROI. The ideal candidate has over 5 years of digital marketing experience, including at least 2 years in leadership roles within a fast-paced agency, particularly in Fintech or Financial Services. This position offers a competitive salary and opportunities for professional growth in a hybrid work setup.

Qualifications

• Minimum 5 years in digital marketing, with at least 2 years in a leadership role.
• Proven track record in managing Performance Ads, CRM, and SEO.
• Experience in a fast-paced agency environment with exposure to Fintech or Financial Services.

Responsibilities

• Mentor and manage a high-performing marketing team.
• Develop and execute integrated digital marketing strategies.
• Direct campaign architecture and optimize performance.
• Build sophisticated customer journeys and automation workflows.
• Translate multi-channel data into actionable insights.
• Manage significant digital marketing budgets.
• Collaborate with creative teams to produce high-impact assets.

Skills

Performance Ads

CRM Management

SEO

Leadership

Data Analysis

Budget Management

English

Tools

Google Analytics

Meta Ads Manager

SEMrush

Klaviyo

Mailchimp

Job description

IBMC is a Business Management Consulting firm that connects global companies with top-tier talent. We are currently assisting our sister company a high-growth international marketing agency specializing in the financial services, fintech, and proprietary trading sectors in hiring a strategic Fullstack Digital Marketing Manager. Our agency serves 100% international clients, delivering performance-driven growth on a global scale.

We are looking for a powerhouse Fullstack Digital Marketing Manager to lead our Growth Marketing team. In this pivotal role, you will oversee specialists across Performance Ads, CRM, and SEO, driving integrated full-funnel strategies. You are not just a manager but a growth architect who understands how to bridge the gap between paid media, organic search, and lifecycle retention to maximize ROI and lower CAC.

Key Responsibilities

• Team Leadership: Mentor and manage a high-performing team of specialists (Ads, CRM, SEO), fostering a collaborative and results-oriented environment.
• Full-Funnel Strategy: Develop and execute integrated digital marketing strategies across Meta, Google Ads, Email/CRM journeys, and SEO content frameworks.
• Performance Oversight: Direct the Performance Ads team in campaign architecture, high-budget optimization, and rigorous tracking to ensure maximum ROI and efficient CAC.
• Lifecycle Marketing: Guide the CRM specialist in building sophisticated customer journeys, automation workflows, and advanced segmentation.
• Data-Driven Reporting: Own the digital marketing reporting process, translating complex multi-channel data into actionable growth insights for stakeholders.
• Budget & Media Planning: Manage significant digital marketing budgets across all platforms, ensuring optimal allocation and performance.
• Creative Collaboration: Lead the development of high-impact creative briefs, partnering with design and video teams to produce performance-first assets.
• Cross-Functional Alignment: Collaborate with Web Development, Sales, Media, and PR teams to ensure a unified and cohesive brand presence.

Qualifications

• Experience: Minimum 5 years in digital marketing, with at least 2 years in a leadership or managerial role.
• Core Expertise: Proven track record in hands-on execution and management of Performance Ads (Meta/Google), CRM (Klaviyo/Mailchimp), and SEO.
• Industry Background: Previous experience in a fast-paced agency environment, ideally with exposure to Fintech, Proprietary Trading, or Financial Services.
• Technical Proficiency: Mastery of Google Analytics (GA4), Meta Ads Manager, SEMrush/Ahrefs, and CRM automation tools.
• Analytical Mindset: Strong ability to manage budgets, analyze market trends, and deliver measurable growth targets.
• Language: Professional-level English (written and verbal) for international team and client collaboration.
• Location: Willing to work in a Hybrid setup in Jakarta or Bali.

Benefits

• Competitive Salary: Premium package aligned with senior management experience.
• Global Exposure: Direct impact on high-scale international brands in the financial sector.
• Professional Growth: Opportunity for rapid career advancement within a dynamic agency group.
• Business Travel: Opportunities for international networking and market visits.