Digital Strategist Internship

Falco; Tangerang; On-site; IDR 66,960,000 - 100,440,000; Full time

Job summary

Falco is seeking a motivated individual for a digital marketing internship in Tangerang. You will assist in planning and running campaigns on Meta Ads and TikTok Ads, and learn to analyze performance metrics using dashboards.

You will also support reporting, trend research, and audience targeting activities while collaborating with the marketing team to refine strategies. This role is ideal for final-year students or fresh graduates in Marketing/Communications.

Qualifications

• Basic understanding of digital marketing and social media platforms.
• Familiar with basic digital advertising performance metrics.
• Actively follows digital marketing trends.

Responsibilities

• Assist the team in planning and executing digital advertising campaigns (Meta Ads & TikTok Ads).
• Learn and analyze campaign performance through analytics dashboards.
• Help prepare digital advertising campaign performance reports.
• Support the team in researching current digital marketing trends and insights.
• Collaborate with the Digital Marketing team in optimizing campaign strategies.
• Help identify suitable target audiences for each campaign.
• Learn how to optimize advertising budgets for more effective results.

Skills

Digital marketing basics

Analytical skills

Attention to detail

Trend following

Excel basics

Campaign optimization understanding

Audience targeting basics

Education

Fresh graduate or final year student

Job description

• Assist the team in planning and executing digital advertising campaigns (Meta Ads & TikTok Ads)
• Learn and analyze campaign performance through analytics dashboards
• Help prepare digital advertising campaign performance reports
• Support the team in researching current digital marketing trends and insights
• Collaborate with the Digital Marketing team in optimizing campaign strategies
• Help identify suitable target audiences for each campaign
• Learn how to optimize advertising budgets for more effective results

• Final year student or fresh graduate from any major (preferably Marketing, Communication, or related fields)
• Basic understanding of digital marketing and social media platforms
• Basic knowledge of Meta Ads and TikTok Ads
• Familiar with basic digital advertising performance metrics
• Good analytical skills and attention to detail
• Actively follows digital marketing trends
• Able to use MS Excel for basic data processing