Digital Marketing & Social Media Strategist

Pt Instrumatech Industries Solutions; Jawa Barat; Hybride; IDR 167 400 000 - 312 480 000; Plein temps

Résumé du poste

Pt Instrumatech Industries Solutions is seeking an experienced Digital Marketing Manager to lead social media and content strategy for a consumer goods brand in Depok, West Java. The role focuses on building brand visibility, driving engagement, and generating leads via multi-channel campaigns.

The ideal candidate has 5+ years in digital marketing, strong SEO/SEM, and proven success with data-driven campaigns. Hybrid work with a collaborative team environment is offered.

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or related field.
• 5+ years of digital marketing experience with emphasis on social media management and content strategy.
• Proven track record of campaigns that deliver measurable results.
• Expertise in SEO/SEM, social media, content marketing, and email marketing.
• Proficiency with analytics tools (Google Analytics, SEMrush, Hootsuite).
• Strong copywriting, analytical, and project management skills.
• Excellent communication and interpersonal abilities.
• Experience in hybrid work environments.

Responsabilités

• Develop integrated digital marketing strategies with a focus on social media and content marketing.
• Manage and grow the company's social media presence across platforms.
• Create, curate, and oversee production of engaging content (blogs, videos, infographics, posts).
• Develop and execute SEO strategies to improve rankings and traffic.
• Plan and manage paid digital campaigns (SEM, social ads) to meet ROI targets.
• Oversee email marketing campaigns, including list management and content.
• Monitor, analyze, and report on performance using analytics tools.
• Identify target audiences and devise engagement strategies.
• Stay current with digital marketing trends and best practices.
• Collaborate with sales, product, and design for cohesive messaging.

Connaissances

Digital marketing

Social media management

Content strategy

SEO/SEM

Email marketing

Analytics

Copywriting

Project management

Communication

Formation

Bachelor's degree

Outils

Google Analytics

SEMrush

Hootsuite

Description du poste

Pt Instrumatech Industries Solutions is seeking an experienced Digital Marketing Manager to lead social media and content strategy for a consumer goods brand in Depok, West Java. The role focuses on building brand visibility, driving engagement, and generating leads via multi-channel campaigns.

The ideal candidate has 5+ years in digital marketing, strong SEO/SEM, and proven success with data-driven campaigns. Hybrid work with a collaborative team environment is offered.