Digital Marketing Lead - Content, Social & Analytics

PT Sometech Indonesia; Jakarta Barat; On-site; IDR 100,440,000 - 167,400,000; Full time

Job summary

PT Sometech Indonesia is seeking a creative and analytical Digital Marketing professional to support our medical and aesthetic business. You will manage digital content, social media, campaign performance, and marketing initiatives to strengthen our brand presence and drive business growth.

Based in West Jakarta, you will collaborate with cross‑functional teams to develop content calendars, analyze data, and optimize campaigns using AI tools and analytics platforms.

Qualifications

• Bachelor's degree in Marketing or related field.
• 2–3 years of experience in Social Media or Marketing roles.
• Willing to be placed in West Jakarta.

Responsibilities

• Plan and support the execution of social media content and content calendars.
• Create and coordinate engaging short-form video content (Reels, TikTok, Shorts).
• Monitor and analyze campaign and social media performance; provide insights and recommendations.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Track key marketing metrics (Reach, Engagement, CTR, Conversion, Follower Growth).
• Utilize AI tools to enhance content creation and productivity.
• Prepare reports and presentations for management.

Skills

Analytical skills

Social media management

Content planning

Video editing

Canva

AI tools

Education

Bachelor's degree in Marketing/Digital Marketing/Communications or related field

Tools

CapCut

Adobe Premiere Pro

After Effects

Power BI

Google Analytics

Meta Ads Manager

Tableau

Job description

PT Sometech Indonesia is seeking a creative and analytical Digital Marketing professional to support our medical and aesthetic business. You will manage digital content, social media, campaign performance, and marketing initiatives to strengthen our brand presence and drive business growth.

Based in West Jakarta, you will collaborate with cross‑functional teams to develop content calendars, analyze data, and optimize campaigns using AI tools and analytics platforms.