Digital Marketing Specialist: Growth & Campaigns

PT Weabro Mitra Jaya; Jakarta Utara; On-site; IDR 60,000,000 - 120,000,000; Full time

Job summary

PT Weabro Mitra Jaya is seeking a Digital Marketing specialist for its SUT Hair Loss Center in Jakarta. You will edit daily content across Instagram, TikTok, YouTube, and other platforms, and optimize the clinic's online presence to attract leads and patients.

You will manage campaigns on Google and Meta Ads, monitor performance, analyze data with GA4 and Search Console, and report insights to drive conversion and growth.

Qualifications

• Minimum 1st-degree in a related field.
• 1–2 years of digital marketing experience.
• Experience managing Google Ads and/or Meta Ads.
• Ability to read and analyze data using analytics tools.

Responsibilities

• Edit and upload daily content on social media (Instagram, TikTok, YouTube, etc).
• Edit daily articles on the clinic website to improve SEO.
• Plan and execute strategies to increase brand awareness, leads, and patient conversion.
• Manage and optimize channels including Google Ads, Meta Ads, Instagram, TikTok, and website.
• Monitor and analyze campaign performance.
• Research target audience, competitors, keywords, trends, and new opportunities.
• Manage and optimize landing pages to support marketing needs and conversions.
• Create periodic performance reports with actionable recommendations.

Skills

Digital marketing

Content creation

Campaign optimization

Data analysis

SEO basics

Social media management

Communication

Reporting

Google Ads

Meta Ads

Education

Bachelor's degree in related field

Tools

Google Ads

Meta Ads Manager

GA4

Google Analytics

Google Search Console

Job description

PT Weabro Mitra Jaya is seeking a Digital Marketing specialist for its SUT Hair Loss Center in Jakarta. You will edit daily content across Instagram, TikTok, YouTube, and other platforms, and optimize the clinic's online presence to attract leads and patients.

You will manage campaigns on Google and Meta Ads, monitor performance, analyze data with GA4 and Search Console, and report insights to drive conversion and growth.