Dermatology Event Marketing Lead

Arya Noble; Kota Semarang; On-site; Full time

Job description

Responsibilities

• Collecting and analyzing data from existing customers and clinics to plan marketing strategies, define customer criteria, and achieve desired customer/revenue growth.
• Discussing with clinic leaders about desires, targets, and customer criteria to address gaps in the field.
• Analyzing customer needs and formulating competitive and engaging taglines to enhance public awareness.
• Developing marketing activity concepts and identifying target markets according to management guidance and market analysis results, ensuring alignment with management objectives.
• Maintaining good relationships with various parties, both internal and external, to ensure smooth business operations.
• Creating a timeline for marketing activity plans within a specified period, along with necessary materials (posters, videos, banners, etc.) for communication with the creative team.
• Ensuring that the marketing budget aligns with the company’s budget.
• Monitoring and evaluating the implementation of the marketing strategy plan and its reports to enhance the effectiveness of marketing activities.

Qualifications

• Bachelor’s degree in Marketing Communication, Business Management, or a related field.
• Minimum of 3-4 years of experience in the marketing field.
• Relevant knowledge in the dermatologist industry.
• Skills in Digital Marketing, Marketing Activation, and Market Research.