Creative Manager - Art & Multimedia

PT Pesta Pora Abadi; Jakarta Pusat; Hybrid; IDR 600,000,000 - 900,000,000; Full time

Job summary

PT Pesta Pora Abadi is seeking experienced creative leaders to join our Creative Department and guide brand development, art direction, graphic design, and multimedia production for F&B, FMCG, retail, and agency projects. You will shape creative strategy and ensure brand consistency across channels.

You will lead teams, manage production workflows, and drive outputs that align with business goals, with a hybrid Jakarta–Malang placement and close collaboration with Marketing, Brand, and Product

Qualifications

• Bachelor's degree in Visual Communication Design, Multimedia, Advertising, or related field.
• Minimum 7–15 years in creative direction, branding, or content production.
• 3–5 years in a managerial/leadership role overseeing creative teams.

Responsibilities

• Develop and execute creative strategies aligned with marketing objectives and business goals.
• Lead art direction and visual design across digital platforms, packaging, signage, and in-store materials.
• Oversee multimedia production: video, photography, motion graphics, and social content.
• Manage external agencies, vendors, and production workflows to ensure quality and on-time delivery.
• Collaborate with Marketing, Brand, and Product teams to ensure cohesive brand storytelling.

Skills

Brand development

Art direction

Graphic design

Multimedia production

Creative leadership

Project management

Team leadership

Content creation

Social media

Communication

Education

Bachelor's degree (Visual Communication Design or related)

Tools

Adobe Creative Suite

Photoshop

Illustrator

Premiere Pro

After Effects

Job description

We are looking for experienced and highly creative professionals to join our Creative Department and lead our creative, visual design, and multimedia production functions.

This opportunity is suitable for creative leaders with strong expertise in brand development, art direction, graphic design, and multimedia production, particularly within the F&B, FMCG, retail, or creative agency industries.

You will play a key role in developing creative strategies, maintaining brand consistency, and delivering impactful visual experiences across our digital and offline channels. You will also lead creative teams, manage production workflows, and ensure that every creative output aligns with the company's brand identity and business objectives.

Key Responsibilities

Creative Strategy & Brand Development

Develop and execute creative strategies, concepts, and visual directions aligned with marketing objectives and business goals.

Establish and maintain brand identity, visual guidelines, and creative standards across all communication channels.

Lead the development of creative concepts for integrated marketing campaigns, new product launches, promotional activities, and new store openings.

Identify emerging creative trends, audience insights, and innovative approaches to strengthen brand positioning.

Art Direction & Visual Design

Lead and oversee the development of visual assets, including graphic design, packaging, menu boards, POSM, signage, merchandise, and promotional materials.

Ensure visual consistency, quality, and brand alignment across digital platforms, product packaging, and physical outlets.

Oversee food photography, food styling, illustration, and visual merchandising to create compelling and appetizing product presentations.

Manage design production processes, including printing specifications, pre‑press, and coordination with external vendors.

Multimedia & Creative Production

Lead end‑to‑end multimedia production, including video production, photography, motion graphics, animation, and digital content creation.

Develop creative storytelling and engaging content for social media platforms, including TikTok, Instagram, and YouTube.

Oversee multimedia assets for integrated marketing campaigns, brand activations, and promotional activities.

Explore new creative technologies, including AI‑assisted content, interactive content, and immersive brand experiences.

Creative Team & Project Management

Lead, mentor, and develop creative teams, including graphic designers, art specialists, photographers, videographers, motion designers, and other creative professionals.

Manage creative workflows, project timelines, resource allocation, and team workloads to ensure efficient execution.

Establish creative production standards, workflows, and quality control processes.

Manage external creative agencies, production houses, photographers, and printing vendors.

Collaborate closely with Marketing, Brand, Product Development/R&D, Operations, and other stakeholders to ensure effective creative execution.

Bachelor's degree (S1) in Visual Communication Design (DKV), Multimedia, Advertising, Communication, Film, or other relevant disciplines.

Minimum 7–15 years of experience in creative direction, branding, graphic design, multimedia production, or content creation, depending on the area of expertise.

Minimum 3–5 years of experience in a managerial or leadership position, managing creative teams and multiple projects.

Previous experience in F&B, QSR, FMCG, retail, lifestyle brands, or creative agencies is highly preferred.

Strong expertise in one or more of the following areas:

• Creative Direction & Brand Strategy
• Graphic Design & Visual Identity
• Food Photography & Videography
• Video Production & Content Creation
• Motion Graphics & Animation
• Social Media & Short-Form Video Production

Strong understanding of brand positioning, visual storytelling, and integrated marketing campaigns.

Proven ability to lead creative teams, manage multiple projects, and deliver high‑quality outputs within tight deadlines.

Good understanding of creative production workflows, project management, budgeting, and vendor management.

Proficient in relevant creative software and production tools.

Strong leadership, communication, collaboration, and problem‑solving skills.

Creative thinker with strong attention to detail, high‑quality standards, and a business‑oriented mindset.

Placement: Hybrid Jakarta–Malang (with Jakarta Selatan as the home base).