Content Specialist

Pengiklan Anonim; Pagedangan; On-site; IDR 89,280,000 - 200,880,000; Full time

Job summary

Pengiklan Anonim is seeking a dynamic content creator who can craft scroll-stopping ideas and appear on camera. You’ll manage daily postings on TikTok and Instagram and drive traffic to Live sessions.

You’ll engage with the audience through comments, DMs, and conversations, optimizing captions and formats for maximum reach while tracking performance for constant improvement. The role blends strategy with front-of-camera presence, requiring fast, proactive work in a high-output environment.

Qualifications

• Comfortable and confident on camera.
• Understands TikTok / Instagram trends & audience behavior.
• Expressive, natural, and able to connect with audiences.
• Proactive, you don’t wait, you start conversations.
• Fast, responsive, and comfortable in a high-output environment.
• Priority: background in fashion and/or sportswear.

Responsibilities

• Create scroll-stopping content ideas, hooks, and scripts
• Manage and execute daily postings on TikTok & Instagram
• Actively engage with audience (comments, DMs, conversations)
• Drive traffic into Live sessions through content and interaction
• Appear as on-camera talent for videos (reviews, storytelling, Live teasers, etc.)
• Deliver content that is engaging, natural, and persuasive on camera
• Optimize captions, timing, and formats for maximum engagement
• Track performance and continuously improve what works

Skills

On-camera

TikTok

Instagram

Content creation

Audience engagement

Live hosting

Job description

We’re looking for someone who doesn’t just post content but knows how to make people react, follow, and show up.

You’ll play a dual role: behind the strategy + in front of the camera.

If you’re comfortable creating content and being the face of it, this role is for you.

What You’ll Do (Key Responsibilities)

• Create scroll-stopping content ideas, hooks, and scripts
• Manage and execute daily postings on TikTok & Instagram
• Actively engage with audience (comments, DMs, conversations)
• Drive traffic into Live sessions through content and interaction
• Appear as on-camera talent for videos (reviews, storytelling, Live teasers, etc.)
• Deliver content that is engaging, natural, and persuasive on camera
• Optimize captions, timing, and formats for maximum engagement
• Track performance and continuously improve what works

Who We’re Looking For (Requirement)

• Comfortable and confident on camera
• Understands TikTok / Instagram trends & audience behavior
• Expressive, natural, and able to connect with audiences
• Proactive, you don’t wait, you start conversations
• Fast, responsive, and comfortable in a high-output environment

Priority If You Have

• Background in fashion and/or sportswear

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