Brand Manager (Lifestyle/F&B)

Luminare Consulting; Jakarta Selatan; On-site; IDR 503.778.000 - 839.631.000; Full time

Job summary

A dynamic consulting firm in Jakarta is looking for a Brand Manager specializing in Lifestyle and F&B. This role involves creating brand strategies for a popular bar and ensuring alignment with market trends. Responsibilities include developing marketing plans, collaborating with PR teams, and managing campaigns. The ideal candidate should have at least 3 years of marketing experience and a bachelor’s degree, along with excellent English proficiency and creative communication skills.

Qualifications

• Minimum 3 years of experience in Marketing or Related field.
• Fluent in English both written and oral is a must.
• Outgoing, extrovert personality with good interpersonal skills.

Responsibilities

• Create brand and marketing plan to increase brand portfolio.
• Work together with PR and CRM team to implement marketing strategy.
• Create and monitor marketing campaign and promos.
• Build relationship with influencers and media to boost brand's popularity.

Skills

Experience in Marketing

Fluent in English

Interpersonal skills

Creativity in hospitality trends

Digital marketing

Education

Bachelor’s degree from reputable university

Job description

About the job Brand Manager (Lifestyle/F&B)

Job Summary

This role will be responsible to create brand strategy for one of the recent and most popular bars in Jakarta ensuring the brand is in accordance with the current and potential market. This role will report to the Group Marketing Head and General Manager of the brand.

Primary Responsibility

• Create brand and marketing plan to increase brand portfolio
• Working together with PR and CRM team to implement the right marketing strategy
• Create and monitor marketing campaign and promos
• Build relationship with influencers and media to boost the brand's popularity

Qualification

• Minimum 3 years of experience in Marketing or Related field
• Fluent in English both written and oral is a must
• Bachelor’s degree from reputable university
• An understanding of the target market and creativity in hospitality and lifestyle trends
• Outgoing, extrovert personality with good interpersonal skills
• Experience in Digital marketing is a plus