Brand & Growth Director

MR. DIY Indonesia; Jakarta Selatan; On-site; IDR 1,068,185,864 - 1,602,278,796; Full time

Job summary

MR. DIY Indonesia in Jakarta Selatan seeks a marketing professional with a minimum of 15 years of experience, ideally from Retail, FMCG, or FinTech backgrounds. You will lead initiatives such as consumer research and integrated marketing communications.

The ideal candidate has extensive knowledge of social media, creativity, and excellent communication skills. Responsibilities also include partnership building and executing successful promotions to meet business objectives.

Qualifications

• Minimum 15 years of marketing experience, preferably in Retail or FMCG/Financial Technology/Start Up.
• In-depth knowledge of various social media platforms and website analytics.
• Fluency in English and possibly other languages is advantageous.

Responsibilities

• Collaborate with research agencies for consumer insights.
• Create consumer-centric campaigns with cross-agency cooperation.
• Build a yearly PR sustenance plan and corporate image.
• Work with the team to achieve successful store promotions.
• Seek partnerships for product collaborations and marketing initiatives.
• Identify trends affecting the industry and brainstorm growth strategies.

Skills

Creative thinking

Analytical abilities

Communication skills

Interpersonal skills

Knowledge of social media

Marketing strategy development

Education

Bachelor or Master Degree in Marketing or relevant field

Job description

MR. DIY Indonesia in Jakarta Selatan seeks a marketing professional with a minimum of 15 years of experience, ideally from Retail, FMCG, or FinTech backgrounds. You will lead initiatives such as consumer research and integrated marketing communications.

The ideal candidate has extensive knowledge of social media, creativity, and excellent communication skills. Responsibilities also include partnership building and executing successful promotions to meet business objectives.