B2B SEO Strategist for AI-Driven Search & Lead Gen

Apikly; Jakarta Pusat; On-site; IDR 89,280,000 - 167,400,000; Full time

Job summary

Apikly is seeking an SEO Specialist with strong B2B SEO experience to boost organic visibility and lead generation across traditional search and AI-powered platforms. The role owns strategic SEO programs and collaborates with content, development, and marketing teams.

You will conduct keyword research, competitor analysis, and intent analysis, plus technical, on-page, and off-page optimization. Optimize for AEO and GEO, monitor rankings and traffic, and provide actionable recommendations.

Qualifications

• Minimum 2 years of SEO experience.
• Strong B2B SEO background preferred.
• Solid knowledge of technical, on-page, off-page, and content SEO.
• Understanding of AEO and GEO concepts.
• Strong keyword research and search-intent analysis skills.
• Experience with Ahrefs, Semrush, Screaming Frog, GSC, and GA.

Responsibilities

• Develop and execute SEO strategies for B2B websites.
• Conduct keyword research, competitor analysis, and search intent analysis.
• Perform technical, on-page, and off-page SEO optimisation.
• Develop SEO content strategies focused on qualified B2B traffic and lead generation.
• Optimise websites for AEO and GEO to improve visibility across AI-powered search and answer engines.
• Analyse how AI search platforms understand, retrieve, and reference website content.
• Monitor keyword rankings, organic traffic, conversions, and AI search visibility.
• Conduct technical SEO audits and identify opportunities for improvement.
• Work with content, development, and marketing teams to implement SEO, AEO, and GEO strategies.
• Prepare SEO performance reports and provide actionable recommendations.

Skills

SEO

B2B SEO

Keyword Research

Analytics

Tools

Ahrefs

Semrush

Screaming Frog

Google Search Console

Google Analytics

Job description

Apikly is seeking an SEO Specialist with strong B2B SEO experience to boost organic visibility and lead generation across traditional search and AI-powered platforms. The role owns strategic SEO programs and collaborates with content, development, and marketing teams.

You will conduct keyword research, competitor analysis, and intent analysis, plus technical, on-page, and off-page optimization. Optimize for AEO and GEO, monitor rankings and traffic, and provide actionable recommendations.