AI-Driven Creative Director for FMCG Brands

Noraa-; Jakarta Pusat; On-site; IDR 450,000,000 - 750,000,000; Full time

Job summary

Noraa-, based in Jakarta, is seeking a Senior Creative Director with deep FMCG experience and hands-on AI expertise to lead bold campaigns. You will shape brand ideas, guide creative teams, and drive production from concept through delivery while ensuring consistency and impact.

The role emphasizes strategic brand thinking, original creative judgment, and responsible AI use across ideation and production to deliver commercially compelling work.

Qualifications

• Senior-level experience in creative direction with a strong FMCG portfolio.
• Ability to translate consumer insights into distinctive brand campaigns.
• Advanced hands-on expertise in AI-enabled creative workflows.

Responsibilities

• Lead strategy, concept development and execution for FMCG brands across channels.
• Translate insights and objectives into integrated campaigns.
• Apply AI tools across research, ideation, copy, visuals, and production.
• Establish AI-enabled workflows to improve quality and efficiency.
• Maintain brand identity, storytelling, and campaign integrity.

Skills

Creative direction

FMCG brand experience

AI in creativity

Team leadership

Brand strategy

Presentation

Stakeholder management

Tools

Adobe Creative Suite

Job description

Noraa-, based in Jakarta, is seeking a Senior Creative Director with deep FMCG experience and hands-on AI expertise to lead bold campaigns. You will shape brand ideas, guide creative teams, and drive production from concept through delivery while ensuring consistency and impact.

The role emphasizes strategic brand thinking, original creative judgment, and responsible AI use across ideation and production to deliver commercially compelling work.