(Senior) Digital Performance Specialist

dentsu; Hong Kong; On-site; HKD 201,000 - 301,000; Full time

Benefits offered by this job

5-day work week

Attractive compensation package

Job summary

Iprospect in Hong Kong is seeking a digital performance marketing specialist to manage and optimize campaigns across Search, Display, and Social platforms, driving ROI with data-driven decisions.

The ideal candidate has 1–2 years in digital marketing, strong analytical skills, and proficiency with Google Ads and Meta. Cantonese is essential; Mandarin is a plus. 5 days work with an attractive compensation package.

Qualifications

• 1–2 years’ experience in digital performance marketing (Search, Display, Social)
• Strong understanding of Performance Marketing / eCommerce
• Hands-on experience with platforms such as Google Ads, Meta, or programmatic tools is an advantage
• Strong analytical skills with a high level of attention to detail
• Good client-facing and communication skills
• Proactive and able to work in a fast-paced agency environment
• Fluent in English and Cantonese; Mandarin is a plus

Responsibilities

• Manage and optimize campaigns across Search, Display, and Social platforms to maximize ROI
• Analyze campaign and website data to generate actionable insights and recommendations
• Monitor performance against KPIs and implement data-driven optimizations
• Conduct market research and competitor analysis to identify opportunities
• Scale campaigns to improve reach, exposure, and efficiency
• Work closely with internal teams to ensure integrated execution and accurate reporting
• Prepare performance reports and client-facing presentations

Skills

Digital marketing

Analytics

Google Ads

Meta Platforms

Programmatic

Client communication

English

Cantonese

Mandarin

Tools

Google Ads

Meta Platforms

Programmatic tools

Job description

Job Description:ResponsibilitiesManage and optimize campaigns across Search, Display, and Social platforms to maximize ROIAnalyze campaign and website data to generate actionable insights and recommendationsMonitor performance against KPIs and implement data-driven optimizationsConduct market research and competitor analysis to identify opportunitiesScale campaigns to improve reach, exposure, and efficiencyWork closely with internal teams to ensure integrated execution and accurate reportingPrepare performance reports and client-facing presentationsRequirements1–2 years’ experience in digital performance marketing (Search, Display, Social)Strong understanding of Performance Marketing / eCommerceHands-on experience with platforms such as Google Ads, Meta, or programmatic tools is an advantageStrong analytical skills with a high level of attention to detailGood client-facing and communication skillsProactive and able to work in a fast-paced agency environmentFluent in English and Cantonese; Mandarin is a plusWe offer 5 days' work and attractive compensation package to suitable candidates. Interested candidates are invited to submit a detailed resume, including current and expected salary, via the ‘Apply’ function.Please note that only short-listed applicants will be notified. All information provided will be treated in strictly confidential and used solely for recruitment purposes.Important Notice: Dentsu will never request payment, bank account details, or other financial information from candidates at any stage of the recruitment process, nor communicate through unofficial channels such as Telegram. If you receive suspicious messages claiming to represent Dentsu, please exercise caution and verify their authenticity through official Dentsu channels. For more information, please visit here.Location:Hong KongBrand:IprospectTime Type:Full timeContract Type:Permanent