Retail Operations Leader: Data-Driven Growth & Coaching

Neo Derm (HK) Ltd; Hong Kong; On-site; HKD 900,000 - 1,300,000; Full time

Job summary

Neo Derm (HK) Ltd is seeking a high-caliber Brand Marketing professional to lead end-to-end 360 brand marketing strategy across Hong Kong retail operations. You will bridge frontline execution with C-suite strategy to drive therapist-led sales, operational efficiency, and data-informed decision-making.

The role emphasizes leadership, data analytics, and coaching to elevate performance across multiple brands and locations.

Qualifications

• Bachelor's degree in business administration, marketing or related disciplines.
• 8+ years of relevant experience in luxury retail, services brand, hospitality, telecommunications or similar industries with data analytics.
• Effective leadership skills for a large sales force; strong business acumen and analytical skills.
• Experience in people coaching and gatekeeping as a value/culture ambassador.
• Ability to communicate fluently in both Chinese and English.

Responsibilities

• Sales Performance & Leadership: Drive frontline therapists' KPI performance across multiple brands and locations in Hong Kong; collaborate with marketing and platform teams to communicate campaigns and offers.
• Data-Driven Performance Management: Review frontline sales, P&L performance and activity reports and provide timely analyses for executive stakeholders.
• Performance Review & Team Coaching: Develop a daily review system and coaching framework to identify gaps and motivate staff.
• Process Automation: Advise on RPA development to enable data accuracy and dashboarding for business planning and reviews.
• Manpower Management: Provide insights on performance, salary appraisals and new hires to Operations HR.
• Operational Efficiency & Communications: Ensure efficiency and lead internal communications for promotions and omnichannel campaigns.

Skills

Brand Marketing

Data Analytics

Leadership

Coaching

Bilingual Chinese/English

Education

Bachelor's degree in business/marketing

Tools

RPA

Dashboard building

CRM systems

Job description

Neo Derm (HK) Ltd is seeking a high-caliber Brand Marketing professional to lead end-to-end 360 brand marketing strategy across Hong Kong retail operations. You will bridge frontline execution with C-suite strategy to drive therapist-led sales, operational efficiency, and data-informed decision-making.

The role emphasizes leadership, data analytics, and coaching to elevate performance across multiple brands and locations.