Regional Event Marketing Leader - Financial Services

Randstad Hong Kong Limited; Hong Kong; On-site; HKD 550,000 - 900,000; Full time

Job summary

Randstad Hong Kong Limited is seeking an experienced events/brand communications professional to lead strategic event management across Hong Kong and Asia. You will collaborate with the CMDO and CEO, managing high-profile seminars, sponsorships, and integrated campaigns while ensuring regulatory compliance.

The role requires 5+ years in event marketing or corporate communications, strong budget control, and ability to travel regionally for live events.

Qualifications

• Minimum 5 years of proven experience in event management, corporate marketing, or brand communications, ideally within financial services, wealth management, or insurance sectors.
• Proven track record in conceptualising and executing B2B/B2C client seminars, VIP events, and sponsorship activations from start to post-event analysis.
• Strong commercial acumen with hands-on event budgets, vendor negotiations, and ROI tracking.
• Excellent stakeholder management; able to collaborate with senior executives, sales teams, and external referral partners.
• Fluent in English, Cantonese, and Mandarin for bilingual marketing materials and regional coordination.
• Self-motivated, detail-oriented, adaptable, with solid regulatory compliance knowledge for Hong Kong.

Responsibilities

• End-to-End Event Management: plan, execute, and evaluate strategic and tactical events including client seminars and VIP events.
• Regional Event Coordination: oversee corporate events and sponsorships across Hong Kong and Asia, with on-site delivery.
• Event Budget & ROI Tracking: manage full-year marketing/events budget and measure ROI against KPIs.
• Partnership & Co-Marketing Engagement: develop relationships with referral partners, carriers, and channels.
• 360-Degree Brand & Collateral Management: create event materials, brochures, sales kits, gifts, and digital assets.
• Public Relations & Corporate Communications: liaise with PR agencies/media on campaigns and compliant content.

Job description

Randstad Hong Kong Limited is seeking an experienced events/brand communications professional to lead strategic event management across Hong Kong and Asia. You will collaborate with the CMDO and CEO, managing high-profile seminars, sponsorships, and integrated campaigns while ensuring regulatory compliance.

The role requires 5+ years in event marketing or corporate communications, strong budget control, and ability to travel regionally for live events.