PR Executive

Go-in-Marketing; Hong Kong; Presencial; HKD 240.000 - 360.000; Jornada completa

Descripción de la vacante

Go In Marketing is seeking a PR-oriented professional in Lai Chi Kok, Hong Kong to develop influencer briefs, manage media relations, and create compelling content for press releases, brand stories and social media. The role supports events, product launches and activations to enhance brand visibility.

The ideal candidate has 1 year of PR-related experience, strong English and Chinese communication skills, and a proactive, independent work style. Fresh graduates may be considered as PR Assistant.

Formación

• 1 year related work experience, preferably in a PR agency, advertising agency or media platforms.
• Able to work independently.
• Experience in managing PR campaigns.
• Solid connections with influencers with a great understanding of market price is a plus.
• Degree in Marketing, Advertising, Public Relations or related disciplines.
• Excellent command of both written and spoken English & Chinese.
• Proactive, self-initiated, good interpersonal skills, and flexible to work.
• Candidate with less experience will also be considered as PR Assistant.

Responsabilidades

• Develop engaging creative brief for influencers and implement communication strategies aligned with clients' brand visions and objectives.
• Develop and manage with journalists, editors, influencers and seeders.
• Create content for press releases, brand stories, social media, and other communication channels to ensure consistency of voice and tone that reflects the brand image & essences.
• Assist in PR events, product launches, and brand activations to enhance brand visibility.
• Monitor and analyze media coverage, industry trends, and competitive activity to inform communication strategies.
• Collaborate with marketing, creative, and execution teams to ensure cohesive brand messaging across all platforms

Conocimientos

PR experience

Influencer relations

Content creation

English & Chinese

Independent worker

Communication

Educación

Marketing/PR degree

Descripción del empleo

Job Description

• Develop engaging creative brief for influencers and implement communication strategies aligned with clients' brand visions and objectives.
• Develop and manage with journalists, editors, influencers and seeders.
• Create content for press releases, brand stories, social media, and other communication channels to ensure consistency of voice and tone that reflects the brand image & essences.
• Assist in PR events, product launches, and brand activations to enhance brand visibility.
• Monitor and analyze media coverage, industry trends, and competitive activity to inform communication strategies.
• Collaborate with marketing, creative, and execution teams to ensure cohesive brand messaging across all platforms

Requirements

• 1 years related work experience, preferably in a PR agency, advertising agency or media platforms
• Able to work independently
• Experience in managing PR campaigns
• Solid connections with influencers with a great understanding of market price is a plus
• Degree in Marketing, Advertising, Public Relations or other related disciplines
• Excellent command of both written and spoken English & Chinese
• Proactive, self-initiated, good interpersonal skills, and flexible to work
• Candidate with less experience will also be considered as PR Assistant

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行業 Industry

• 廣告 / 公關 / 市場營銷 Advertising / PR / Marketing / Research Marketing

工作種類 Job Category

• 市場營銷 / 公共關係 (廣告 / 市場溝通) Marketing / Public Relations (Advertising / Market Communication)
• 應屆畢業生 (市場營銷 - 數瑪營銷) Fresh Graduate (Marketing - Digital Marketing)

工作地點 Location

• 荔枝角 Lai Chi Kok