PR Associate Consultant

Archetype; Hong Kong; On-site; HKD 240,000 - 360,000; Full time

Benefits offered by this job

Health insurance

Employee assistance program

Friday Happy Hour

20 days annual leave

Job summary

Archetype in Hong Kong is seeking a motivated Public Relations Associate Consultant to support the team in executing PR campaigns, writing event plans, press releases, articles and blogs, and monitoring media trends across markets. You will collaborate with consultants to deliver exceptional client service and ensure strategies stay aligned with business goals.

You will bring an undergraduate degree in PR, Communications, Marketing, Business or Journalism, and 0–2 years of PR experience.

Qualifications

• Undergraduate degree in PR, Communications, Marketing, Business or Journalism.
• 0–2 years of PR and media management experience.
• Fluent in Cantonese and English; written Chinese understanding.

Responsibilities

• Support Consultants in delivering exceptional service to clients.
• Execute PR campaigns and social campaigns; write event plans, articles, presentations and press releases.
• Keep up to date with industry news across markets to inform strategies.

Skills

Bilingual Cantonese & English

Strong written & verbal communication

Travel willingness

Education

Undergraduate degree in PR/Comms/Marketing/Business/Journalism

Job description

Join Archetype

At Archetype, you help clients think bigger, go further, and achieve more. With over 40 years of experience and 21 offices worldwide, you join a team of 650+ creative individuals turning ambitions into success.

Our people are the heart of our achievements. Whether you're starting out or a seasoned pro, if you take pride in your work and have bold ambitions, Archetype might be the place for you. You are a creative thinker, problem solver, and storyteller. You thrive in a high-standard environment, where curiosity is encouraged, ambition celebrated, and kindness valued. As a self-motivated storyteller, you break new ground with strategic, creative campaigns.

We are committed to diversity, equity, and inclusion. Your unique ideas and perspectives help us do our best work and make a difference in the world.

About You

We are looking for a motivated and detail-oriented communications professional to join our team as a Public Relations Associate Consultant. You are eager to learn and excel in executing PR campaigns, supporting the team with various tasks. You understand the importance of aligning PR strategies with broader business goals and can navigate complex challenges with ease.

As an Associate Consultant, you bring strong written and verbal communication skills, a collaborative spirit, and a keen eye for detail. You thrive in a fast-paced environment and are ready to contribute to our team’s success. You will maintain insights and gain understanding of industry trends, competitors, and other macro-factors through research and media monitoring. ensuring that our strategies are always informed and impactful.

What You Do

As an Associate Consultant, you will be an integral part of our dynamic team, responsible for supporting the Consultants in delivering exceptional service to our clients. You will play an important role in executing communication strategies and ensuring the successful implementation of PR campaigns.

• Primarily responsible for the execution of PR and social media campaigns through managing client accounts
• Drive smooth execution of PR and social media campaigns
• Responsible for writing event plans, articles, presentations, press releases, blog posts, etc
• Collaborate with the client and the team by proposing best public relations ideas through keeping up to date with the latest public relations news of different industries across different markets

What You Offer

• Undergraduate degree or equivalent ideally in the field of PR, Communications, Marketing, Business or Journalism, preferably candidates who studied overseas
• 0-2 years of experience in PR and media management
• Fluent in spoken Cantonese and English, can understand written Chinese
• Ability to travel on a short-term basis for client and business demands

Why Choose Archetype

• Work with colleagues from 21 offices worldwide
• Access ongoing learning and development
• Join a team that values curiosity, ambition, and kindness
• A robust well-being plan that includes health insurance coverage and employee assistance program
• Take advantage of your duvet days for those moments when you need a spontaneous break to rest and rejuvenate.
• A team that works hard and plays hard (20 days of annual leave and we have Friday Happy Hour too!)