Performance Lead — Digital Media & Analytics

FABCOM Limited; Hong Kong; On-site; HKD 600,000 - 900,000; Full time

Job summary

FABCOM Limited is a Hong Kong-based, award-winning integrated marketing consultancy and agency delivering data-driven media solutions for brands. We partner with Google, Meta, and other platforms to craft impactful campaigns across programmatic, social, search, KOLs, and martech.

The Performance Manager will lead and grow a team, shaping media strategies that align with clients’ business objectives and drive KPI-backed results.

Qualifications

• Minimum of 5 years in digital media with a focus on performance management.
• Strong proficiency with Facebook Ads Manager, Google Ads, DV360, The Trade Desk and Campaign Manager.

Responsibilities

• Lead and grow a team, providing support and guidance to team members to develop their skills and knowledge.
• Implement effective strategies and media plans that align with clients' objectives, meeting performance KPIs.
• Maintain strong relationships and build trust with clients to ensure their satisfaction.
• Lead the team on project management, ensuring smooth and effective execution of campaigns.
• Supervise the team’s backend operation on platforms such as Facebook Ad Manager, Google Ads, Display & Video 360, The Trade Desk, and Campaign Manager, including campaign setup and optimization.
• Participate in pitching and performance review to deliver exceptional results for our clients.
• Lead the team to conduct data analysis to extract valuable insights and provide recommendations and directions to clients.
• Collaborate with cross-functional teams, such as the social, creative, and sales teams, to deliver campaigns that create greater value for clients.

Skills

Digital media

Performance management

Team leadership

Client servicing

Project management

Cross-functional collaboration

Communication (Cantonese & English)

Data-driven decision making

Tools

Facebook Ads Manager

Google Ads

Display & Video 360

The Trade Desk

Campaign Manager

Job description

FABCOM Limited is a Hong Kong-based, award-winning integrated marketing consultancy and agency delivering data-driven media solutions for brands. We partner with Google, Meta, and other platforms to craft impactful campaigns across programmatic, social, search, KOLs, and martech.

The Performance Manager will lead and grow a team, shaping media strategies that align with clients’ business objectives and drive KPI-backed results.