Multichannel Digital Marketing Specialist

Captiare; Hong Kong Island; Sur place; HKD 180 000 - 300 000; Plein temps

Résumé du poste

Captiare is recruiting a Marketing Executive for a leading FMCG brand in APAC. The role focuses on driving and executing digital marketing initiatives across multiple channels.

You will plan and coordinate marketing duties, manage campaigns (KOL, advertising, social media), create digital content, optimize SEO/SEM, and prepare performance reports. English and Chinese language skills are essential.

Qualifications

• Degree in Marketing/Advertising/Business/Design or equivalent.
• 1–3 years in a digital marketing role.
• Content creation experience (graphic, video, AI prompts, copywriting).

Responsabilités

• Plan and coordinate all-rounded marketing duties & digital advertising.
• Drive digital marketing campaigns (KOL, Advertising, Social Media, etc.).
• Create digital promotional content, SEO/SEM optimization.
• Prepare marketing reports and analysis on campaign performance.
• Leverage data insights and explore new strategies & channels.

Connaissances

Experience in digital marketing

Content creation

English and Chinese proficiency

Meta Ads & Google Ads experience

1-3 years of experience

Formation

Bachelor's degree in Marketing/Advertising/Business/Design

Outils

Meta Ads

Google Ads

Description du poste

Captiare is recruiting a Marketing Executive for a leading FMCG brand in APAC. The role focuses on driving and executing digital marketing initiatives across multiple channels.

You will plan and coordinate marketing duties, manage campaigns (KOL, advertising, social media), create digital content, optimize SEO/SEM, and prepare performance reports. English and Chinese language skills are essential.