Marketing Manager

Sunlight Employment Agency 陽光女傭中心; Hong Kong; On-site; HKD 420,000 - 660,000; Full time

Job summary

Sunlight Employment Agency 陽光女傭中心 seeks an experienced marketing professional to develop and implement strategies that align with company goals. You will collaborate with internal teams and external agencies to enhance campaigns and generate high-quality leads for the sales team.

You will design, launch, and optimize multi-channel marketing programs, ensuring consistent brand messaging across all platforms.

Qualifications

• Bachelor's degree in Marketing, Business, or related field.
• Minimum 5+ years of professional experience in digital marketing with focus on content creation and campaign execution.
• Proficiency in marketing automation tools and CRM systems.
• English and Cantonese proficiency; Putonghua preferred.

Responsibilities

• Develop and implement marketing strategies aligned with company goals, coordinating with internal teams for cohesive efforts.
• Partner with external agencies to enhance and optimize marketing campaigns.
• Create and execute plans to generate high-quality leads for the sales team.
• Design, launch, and optimize multi-channel campaigns to drive engagement and conversions.
• Maintain consistent brand messaging across all marketing platforms.
• Identify strategic partnerships to widen exposure and marketing impact.
• Research competitive landscape to identify market opportunities.
• Use data-driven analytics to measure and report campaign performance.
• Provide knowledge and tools to internal teams to effectively market products and services.
• Share effective marketing insights for client pitches.

Skills

Content Creation

Campaign Execution

Data Analytics

Project Management

CRM & Marketing Automation

English & Cantonese Proficiency

Strategic Thinking

Education

Bachelor's degree in Marketing/Business

Tools

Google Analytics

SEO

SEM

Job description

Develop and implement marketing strategies that align with the company's goals and objectives, working closely with internal parties to ensure cohesive efforts

Partner with external agencies to enhance and optimize marketing campaigns.

Create and execute plans to generate high-quality leads for the sales team

Design, launch, and optimize multi-channel marketing campaigns to drive engagement and conversions

Maintain consistent brand messaging and positioning across all marketing platforms

Identify and establish strategic partnerships to enhance marketing efforts and widen exposure

Research on competitive landscape and conduct analysis to identify market opportunities

Use data driven analytics to measure and report campaign performance

Work with internal teams to provide support in knowledge and tools to effectively market products and services

Support internal parties by sharing effective marketing insights for client pitches

Requirements:

• Bachelor's degree in Marketing, Business, or related field
• Minimum 5+ years of professional experience in digital marketing, with a strong focus on content creation and campaign execution. Proficient in digital marketing tools (e.g., \"Google Analytics, SEO, SEM\")
• Data-driven mindset with the ability to extract, interpret, analyze and derive actionable insights from data
• Strong project management skills, capable of handling multiple priorities
• Proficiency in marketing automation tools and CRM systems
• Creative thinking and problem-solving abilities
• Ability to work in a fast-paced environment
• Exceptional written and verbal communication abilities, along with strong interpersonal skills
• Proficiency in English and Cantonese is required; Putonghua is preferred
• Candidates with less experience will be considered as Marketing Executive/Officer

We offer competitive remuneration package & career advancement opportunity to the right candidate.

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Your application will include the following questions:

• Which of the following statements best describes your right to work in Hong Kong?
• What's your expected monthly basic salary?
• How many years' experience do you have as a marketing manager?
• How many years of business management experience do you have?
• How many years' experience do you have in digital marketing?
• Do you have experience with Search Engine Optimisation (SEO)?
• Which of the following languages are you fluent in?
• Are you available to work outside your usual hours when required? (e.g. weekends, evenings, public holidays)