Luxury Brand Manager - Hong Kong & Macau

The SWATCH Group; Hong Kong; Presencial; HKD 900.000 - 1.200.000; Jornada completa

Descripción de la vacante

Blancpain in Hong Kong & Macau seeks a seasoned Brand Strategy and Management leader to drive luxury growth across retail and marketing channels. You will shape long-term and short-term plans, oversee boutique network expansion, lead budgeting, and steer PR, CRM, and product merchandising in alignment with HQ.

A deep luxury market understanding and proven team leadership are essential. Based in Hong Kong, you will collaborate with local partners and global HQ to deliver exclusive client

Formación

• Minimum 12 years of luxury brand management experience.
• At least 5 years in a managerial role leading teams.
• Entrepreneurial mindset with accountability and results.
• Deep understanding of the luxury sector, consumer behaviors, and market trends.

Responsabilidades

• Develop and implement a comprehensive brand strategy aligned with Blancpain HQ.
• Drive annual budgeting and allocate resources to meet financial targets.
• Lead market research and competitor analysis to position the brand.
• Oversee expansion of the Hong Kong & Macau boutique network, including openings and renovations.
• Manage negotiations with department stores and luxury retailers.
• Lead annual marketing and PR plans, overseeing online and offline campaigns.
• Oversee CRM programs and clienteling initiatives.

Conocimientos

Brand strategy

Sales leadership

Retail network management

Budgeting & ROI

Market research

CRM / clienteling

Descripción del empleo

Blancpain in Hong Kong & Macau seeks a seasoned Brand Strategy and Management leader to drive luxury growth across retail and marketing channels. You will shape long-term and short-term plans, oversee boutique network expansion, lead budgeting, and steer PR, CRM, and product merchandising in alignment with HQ.

A deep luxury market understanding and proven team leadership are essential. Based in Hong Kong, you will collaborate with local partners and global HQ to deliver exclusive client