Junior Business Analyst - Data Project, Digital Marketing, MarTech

Master Concept Group; Hong Kong; Hybrid; HKD 201.000 - 312.000; Vollzeit

Benefits dieser Stelle

Hybrid working arrangements

Professional development budget

Performance bonus

Exposure to international brands

Career progression

Standard benefits

Zusammenfassung

Master Concept Group is seeking a Junior Business Analyst to translate client needs into actionable data requirements and coordinate a portfolio of data projects across Asia Pacific and Europe.

You will lead discovery sessions, document business requirements, and produce clear specifications for engineers. The role blends client management with hands-on analysis and collaboration with developers on analytics implementations (GA4 and GTM).

Qualifikationen

• Bachelor's degree in business, analytics, information systems, marketing, or computing.
• Experience translating business needs into data requirements for analytics projects.
• Experience with client-facing roles and requirement gathering.
• Familiarity with GA4 and GTM is a plus.

Aufgaben

• Lead discovery sessions and gather requirements for analytics and data platforms.
• Translate business requirements into measurement plans, event definitions, and tracking specs for engineers.
• Coordinate timelines, risks and decisions across concurrent workstreams.
• Collaborate with developers on implementation of web and e-commerce analytics (GA4/GTM).
• Write clear status updates and perform QA to ensure data accuracy.

Kenntnisse

Client communication

Requirements gathering

Project coordination

English proficiency

Mandarin or Cantonese

Ausbildung

Bachelor's degree

Tools

GA4

Google Tag Manager

Google Sheets

Excel

Jobbeschreibung

Junior Business Analyst, Data Projects

About the Role

We are a technology consultancy delivering digital analytics, customer data, and marketing technology projects for well-known consumer and e-commerce brands across Asia Pacific and Europe.

We are looking for a Junior Business Analyst to take ownership of client requirements and project coordination across a portfolio of data and analytics accounts. You will typically hold two to four accounts at a time, and the mix changes as projects start and finish.

This is a client-facing, analytical role focused on bridging the gap between business needs and technical solutions. On your accounts, you will lead discovery sessions, document business requirements, write technical specifications, and manage the client relationship to ensure projects stay on track. While your primary focus is on analysis and client management, you will also have the opportunity to participate in hands‑on solution development, either by configuring platforms yourself or by partnering closely with our developers and engineers.

If you enjoy speaking with clients, translating their business challenges into actionable data requirements, and guiding a product from discovery to successful delivery, this role will suit you.

What You Will Do

Client Management and Requirements Gathering

• Serve as the primary operational and business contact for your accounts.
• Run discovery sessions to gather requirements. Lead the conversation, ask the right questions to uncover business objectives, and document clear requirements for tracking, analytics, and data platforms.
• Translate business requirements into clear measurement plans, event definitions, tracking specifications, and acceptance criteria for engineers and client developers.
• Keep the open-items list moving. Follow up with clients, agencies, and third‑party vendors to ensure questions are answered and blockers are removed.

Project Coordination and Delivery

• Track timelines, milestones, risks, and decisions across concurrent workstreams. Identify and elevate potential delays early.
• Provide engineers and architects with the context, access, and specific requirements they need to build the solution efficiently.
• Write clearly and professionally. Produce project status updates for client stakeholders and record key decisions for future reference.
• Conduct structured Quality Assurance (QA) and validate that the developed solutions meet the documented business requirements before launch.

Solution Development (Hands‑on and Collaborative)

• Collaborate with developers on the implementation of web and e‑commerce analytics, primarily GA4 and Google Tag Manager.
• When required, assist in configuring GA4 properties, Google Tag Manager containers, and customer engagement platforms.
• Support data validation and debugging to ensure data accuracy end‑to‑end.

What a Typical Month Looks Like

The balance of this role leans heavily toward communication, requirement gathering, and coordination, with opportunities for hands‑on technical work. In a given month you would expect to:

• Run multiple client or agency calls to gather requirements or provide project updates.
• Write or revise a tracking specification based on a client discovery session.
• Send written status updates covering what is done, what is blocked, and who owns the next step.
• Update an open‑items tracker and follow up with stakeholders for answers.
• Brief an engineer or developer so they understand the business context and technical requirements.
• Work through a QA checklist against a staging site to ensure the data tracking matches the specification.
• Occasionally log into Google Tag Manager or GA4 to configure tags, triggers, or reports, and validate the data.

What We Are Looking For

Client and Analytical Skills

• Direct client communication. You are comfortable leading client meetings, clarifying vague requests, managing expectations, and building strong relationships with stakeholders.
• Requirements gathering. You can turn a wide-ranging business conversation into a structured specification that developers can easily follow.
• Self‑directed follow‑through. You are organized, keep track of commitments, and proactively chase down answers to keep projects moving.
• Language Proficiency. Professional written and spoken English, at a standard suited to leading client meetings and working with stakeholders in Europe. Additionally, professional proficiency in Mandarin or Cantonese is required for regional client work.

Technical Familiarity

• Understanding of data and analytics. You understand the fundamental concepts of web analytics, event tracking, and digital marketing.
• Familiarity with GA4 and Google Tag Manager. While you do not need to be a technical architect, you should understand how these platforms work conceptually and be willing to learn the basics of configuration.
• Spreadsheet fluency. Proficiency in Google Sheets and Excel to organize data and produce readable outputs for clients.

Experience and Education

• 1 to 3 years of experience in a Business Analyst, Project Coordinator, or similar client‑facing role, with proven, hands‑on experience delivering data‑centric projects (such as digital analytics, customer data platforms, data migrations, or marketing technology implementations).
• Bachelor's degree in a business, analytics, information systems, marketing, or computing field, or equivalent practical experience.

Nice to Have

None of these are required, but please highlight any you possess:

• Hands‑on experience configuring Google Analytics 4 or Google Tag Manager.
• Familiarity with e‑commerce platforms like Shopify.
• Understanding of front‑end web technologies (HTML, CSS, JavaScript) or dataLayer concepts.
• Experience with customer engagement platforms (e.g., Zendesk, Intercom) or project management tools (e.g., Jira, Asana).

Is This Role Right for You?

We would rather be upfront, so you can decide before applying.

This role suits you if you love organizing projects, speaking with clients, translating business needs into data solutions, and prefer a balance of project management and business analysis with the option to get technical.

This role may not suit you if you are looking for a highly technical, heads‑down developer role, if you dislike client communication and follow‑ups, or if you prefer to avoid the project management side of delivery.

What We Offer

• Competitive salary based on experience.
• Performance bonus linked to delivery quality and client satisfaction.
• Professional development budget for platform certifications and training.
• Hybrid working arrangements.
• Direct exposure to recognized international brands and to senior client stakeholders.
• A clear progression path toward Senior Business Analyst, Implementation Consultant, or Project Manager.
• Standard benefits and statutory entitlements per your location.

Our Hiring Process

1. Introductory call, approximately 30 minutes.
2. Capability and delivery interview with the hiring manager.
3. A short practical exercise, around 45 minutes, reviewing a sample client scenario and requirement gathering task.
4. Final conversation and offer.

A cover note is optional, but if you include one, the most useful thing you can tell us is about a time you successfully managed a difficult client requirement or project blocker.

Equal Opportunity

We are an equal opportunity employer. We welcome applications from all qualified candidates regardless of age, gender, marital or family status, disability, race, ethnicity, religion, sexual orientation, or any other characteristic protected by applicable law. Hiring decisions are based on capability and fit for the role.