Global CFD Marketing Lead | Fintech

JF Talent Consulting Group (Global); Hong Kong; On-site; HKD 900,000 - 1,100,000; Full time

Job summary

A leading consulting group in Hong Kong is looking for a CFD Head of Marketing to manage marketing teams across APAC. The role involves developing marketing strategies, optimizing channels, and driving lead acquisition initiatives. The ideal candidate will have over 10 years of experience in the finance sector, particularly in FX, with strong leadership and communication skills. This position offers a competitive salary and the chance to lead a diverse team in a fast-paced environment.

Qualifications

• At least 10 years of experience in the finance industry.
• Experience in the FX industry is a plus.
• Proven track record of leading and motivating diverse teams.

Responsibilities

• Manage marketing teams across regions with over 40 members.
• Develop lead acquisition campaigns targeting quality and quantity.
• Design and implement digital marketing strategies including SEO/SEM.

Skills

Leadership

Marketing Strategy

Analytical Skills

Communication Skills

Interpersonal Skills

Education

Bachelor's degree or above in Marketing, PR, Communication

Job description

CFD Head of Marketing | Fintech | Hong Kong | HKD 1M

Job Openings CFD Head of Marketing | Fintech | Hong Kong | HKD 1M

About the job CFD Head of Marketing | Fintech | Hong Kong | HKD 1M

About Our Client

One of the fastest-growing CFD brokers, with growth to nearly 250 employees since 2022. Holding licenses of CYSEC (Cyprus Securities and Exchange Commission), FSCA (Financial Sector Conduct Authority), and ASIC (Wholesale). With international offices in Hong Kong, Taiwan, Malaysia, Thailand, Indonesia, and India.

About The Role:

• Report to the Director of APAC and manage marketing teams crossing regions with over 40 members
• Provide excellent leadership in leading the global teams to achieve an excellent business revenue
• Review, design, and develop department structure & team function in leading the global teams in delivering outstanding performance
• Plan and develop lead acquisition campaigns, achieve lead quantity, and lead quality targets
• Develop a go-to-market plan for potential new markets
• Develop a retention marketing strategy and plan to increase repeat customers
• Manage the branding marketing for local and regional marketing activities, including promotions, online marketing, CRM, and events
• Develop a digital marketing strategy including SEO / SEM, database, and social media.
• Evaluate the effectiveness of each channel and optimize the results.
• Conduct market research and identify trends and insights into new technology and the market
• Adhere to and implement corporate culture across the countries

Requirements:

• Bachelors degree or above in Marketing, PR, Communication
• Minimum 10 years of experience in the finance industry
• Experience gained from the FX industry would be an advantage
• A proven track record of successfully leading and motivating diverse teams
• Strong analytical skills and detail-minded
• Excellent communication & interpersonal skills