Executive Manager, Charities (Strategic Communications)

The Hong Kong Jockey Club; Hong Kong; On-site; HKD 1,000,000 - 1,400,000; Full time

Job summary

The Institute of Philanthropy (IoP) in Hong Kong seeks a Deputy Secretary General – Strategic Communications to lead holistic communications strategies and promote IoP’s thought leadership. You will coordinate with the Club's Public Affairs and the Charities Trust to align messaging.

You will manage a small team, oversee content across websites, social media, newsletters, and events, and drive stakeholder engagement across Hong Kong, Mainland China, and overseas.

Qualifications

• 10+ years managerial experience in media and communications or related sectors.

Responsibilities

• Lead IoP communication efforts and develop holistic strategies.
• Coordinate with the Club’s Public Affairs and Charities Trust to maximise reach.
• Oversee stakeholder engagement, publications, and digital channels.

Skills

Media relations

Strategic communications

Stakeholder management

Social media

Content strategy

Education

University degree

Tools

Project management tools

Job description

The Hong Kong Jockey Club

Founded in 1884, The Hong Kong Jockey Club (“the Club”) is a world-class racing club that acts continuously for the betterment of our society. The Club has a unique integrated business model, comprising racing and racecourse entertainment, a membership club, responsible sports wagering and lottery, and charities and community contribution. Through this model, the Club generates economic and social value for the community and supports the HKSAR Government in combatting illegal gambling.

The Division

The Charities and Community (C&C) Division manages strategic planning, grant donations, impactful project initiation, community engagement, and the day-to-day operations of the HKJC Charities Trust. C&C works with the Government, NGOs, and community partners to proactively identify root causes of social issues and address them through innovative approaches and cross-sectoral collaboration.

The Institute of Philanthropy

The Institute of Philanthropy was established in September 2023 through a seed grant of HK$6.8 billion (US$870 million) from The Hong Kong Jockey Club and its Charities Trust. Established as an independent “think‑fund‑do” tank for China, Asia and beyond, IoP is dedicated to promoting philanthropic thought leadership and enhancing sector capabilities at local, regional and global levels in collaboration with fellow funders. It seeks to provide an Asia-based platform bringing global stakeholders together to promote the betterment of societies everywhere.

The Role

In order to enhance the national and global presence of the Institute of Philanthropy (IoP) in the increasingly competitive space for philanthropic thought‑leadership and to communicate the unique position and commitments of IoP, the job holder serves as Deputy Secretary General – Strategic Communications of IoP and is responsible for spearheading, developing and executing holistic communication strategies with a view to optimising IoP’s core mission. In addition, s/he should proactively maximise synergy with the Club’s Public Affairs and the Trust’s Community Engagement teams to showcase the integrated business model locally, nationally and internationally.

For the Department’s day-to-day operations, the job holder will lead a team (comprising of one Assistant Executive and two staff‑grade members) to engage and manage agency(ies), as well as work with internal divisions and departments of the Club (that undertake certain core management functions for IoP). The job holder will oversee stakeholder engagement and management, publications, social media and other electronic means; and is in overall charge of strategic communications for IoP.

The job holder’s primary focus is on IoP, and is also expected to co‑ordinate and support the Founding Funders of IoP (namely the Club and its Charities Trust) to curate and execute holistic and integrated communication strategies to maximise the reach and impacts.

Major Tasks

• Leads a team of communication professionals to develop and manage communication efforts of the Institute of Philanthropy;
• Devises, develops, manages and executes holistic communication strategies through content creation and curation, including issue analysis, market landscape research, strategy benchmarking, recommendation of strategic foci; engages and manages outside agency(ies) to develop and executes the communication strategies through responsibly managing the annual budget;
• Maps, identifies, engages and manages stakeholders of IoP from Hong Kong, Chinese Mainland and overseas with comprehensive plans and strategies; collaborates with internal divisions and departments of the Club to synergise these engagement efforts;
• Steers, plans, manages and executes communication channels of IoP, including but not limited to webpages, social media, regular newsletters and monthly updates, publications and reports; develops and manages impact and outcome measurements for these communication channels;
• Spearheads and manages the content and narrative around IoP’s key external‑facing events (including but not limited to PBC Forum and Foundations Circle, and participation in the World Health Assembly, United Nations platforms, Prince Mahidol Award Ceremony, World Health Summit, Gairdner International Award, AVPN Global Conference, APHIC, Philanthropy Asia Summit etc) with the support from and in coordination with the Club and its Charities Trust;
• Devises, curates and develops campaign(s) and promotional efforts to better showcase the commitment and contribution of IoP to national and international communities with the supports from the Club and its Charities Trust; co‑ordinates event sponsorship / engagements to enhance national and international presence of IoP;
• Collaborates with internal divisions and departments of the Club to maximise the exposure and presence of the Club and its Charities Trust and to showcase the integrated business model of the Club to partners and stakeholders; and
• Develops and leads the implementation of IoP-wide new initiatives.

About You

• University degree in a relevant discipline
• A minimum of 10 years relevant managerial experiences in media and communications or related sectors (and those with experiences in social media / digital means are at an advantage)
• Excellent understanding of the philanthropic landscape regionally and internationally Well experienced in multi-task project management for agency(ies)
• Track record in devising and formulating communication strategies
• Experienced in executing communication strategies in sizable organisations
• Capable of mapping, engaging and managing stakeholders

Equal Opportunity and Inclusive Hiring

We are an equal opportunity employer and strive to create an inclusive workplace for all. Applicants from diverse backgrounds are welcomed to apply. If you have any special needs or require accommodations during the interview process, please e-mail us via [e-mail].

Personal data provided by job applicants will be used strictly in accordance with the Club's notice to employees and job applicants relating to the Personal Data (Privacy) Ordinance. A copy of which will be provided immediately upon request.