Ecommerce Fulfillment Operations Lead (under Ecommerce team; Assistant Manager level)

Lululemon; Hong Kong; On-site; HKD 1,200,000 - 1,700,000; Full time

Job summary

lululemon is seeking a leader to own strategic development and operational management of e‑commerce packaging and fulfillment enablement. The role focuses on improving packaging, delivery, and last-mile performance, while driving cost efficiency across regions and DCs.

You will partner with DCs, logistics, and customer support to reduce pain points and optimize returns, inventory allocation, and cross-border deliveries. Strong transformation experience is essential.

Qualifications

• 7+ years of experience in Consulting, Transformation, Merchandising, or Planning within a fast-paced business environment.
• Proven track record in leading complex transformation initiatives end-to-end.
• Strong facilitation and change management skills to drive cross-functional alignment.

Responsibilities

• Lead packaging lifecycle planning, inventory control, and budget management.
• Oversee fulfillment, delivery, and logistics performance across regions.
• Collaborate with DCs, logistics, and operations to optimize processes and reduce costs.
• Define delivery options across markets and ensure platform requirements alignment.

Skills

Strategic thinking

Project management

Change management

Cross-functional alignment

Problem solving

Education

University degree in Business, Finance, or Engineering

Job description

Description & Requirements

who we are

lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.

about this team

The primary responsibility of this role is to lead the strategic development and operational management of all e‑commerce packaging and fulfillment enablement including but not limited to return process, with the overarching purpose of enhancing the customer unboxing and delivery experience while driving cost efficiency. The scope encompasses the full packaging lifecycle-from inventory control and new material innovation to warehouse logistics optimization, regional delivery performance management, and product inventory management.

core responsibilities

Packaging & Materials Management:

• Oversee the full packaging lifecycle, including inventory control, demand forecasting, order placement, and budget management to optimize costs and ensure stable supply across regions.
• Lead the production of new and promotional packaging materials, ensuring alignment with brand standards, sustainability goals, and operational feasibility.
• Manage packaging related projects from concept through to timely delivery, balancing speed, cost, and quality.

Fulfillment, Delivery & Logistics Performance:

• Own delivery performance tracking across key regions, monitoring SLAs, on time delivery, cost metrics, and customer experience indicators.
• Partner closely with Distribution Center (DC), logistics, and operations teams to optimize packaging, shipping processes, issue resolution, process optimization, and continuous improvement initiatives and improve last mile efficiency.
• Lead collaboration with third party eCommerce last mile fulfillment partner to ensure seamless execution of cross border and local market deliveries.
• Define, manage, and optimize delivery options across different markets, ensuring alignment with regional customer expectations, logistics capabilities, cost structures, and eCommerce platform requirements.
• Work closely with Customer Support teams to identify recurring customer pain points related to packaging, delivery, and last mile fulfillment, and drive root cause analysis and solution implementation to improve customer satisfaction.
• Lead and continuously improve order return processes, identifying tactical opportunities to enhance efficiency, cost control, and customer experience.

Inventory Management & Allocation Across DCs:

• Oversee and optimize inventory management across multiple Distribution Centers (DCs), ensuring healthy stock positioning to support regional eCommerce demand, peak periods, and campaign requirements.
• Partner with Planning, and DC Operations teams to diagnose inventory constraints or overstock situations and drive data-backed reallocation or replenishment solutions.
• Lead root-cause analysis on recurring inventory availability issues (e.g. regional stock imbalances, delayed replenishment, DC capacity constraints), translating insights into corrective action plans.
• Define and support inventory allocation strategies across DCs to improve order fill rate, reduce split shipments, minimize cross-DC transfers, and control logistical costs.
• Establish clear visibility and reporting on DC level inventory risks, escalating issues early and aligning cross functional stakeholders on mitigation plans.

Platform & Order Prioritization:

• Support order prioritization strategies across multiple eCommerce platforms in collaboration with Digital, Operations, and Customer teams to ensure business critical orders, campaigns, and launches are fulfilled accurately and on time.
• Establish clear operating frameworks to align packaging availability, fulfillment capacity, and delivery timelines with platform specific requirements and regional needs.

qualifications

• 7 years+ of experience in Consulting, Transformation, Merchandising, or Planning within a fast-paced business environment
• University degree in Business, Finance, or Engineering
• Ideally, a deep understanding of apparel value chain, specifically Merchandising, Planning or Inventory Management processes
• Strategic vision and creative thinking: ability to look beyond existing processes and ways of working
• Proven track record in project management, developing workback plans and implementing complex business transformation initiatives end-to-end
• Strong facilitation and change management skills to drive cross-functional alignment across junior teams and senior leaders
• Demonstrates a structured problem-solving mindset and sound commercial business judgement
• Experience in an global matrixed organization, able to navigate an organization independently, and comfortable with ambiguity

must haves

• Acknowledges the presence of choice in every moment and takes personal responsibility for their life.
• Possesses an entrepreneurial spirit and continuously innovates to achieve great results.
• Communicates with honesty and kindness, and creates the space for others to do the same.
• Leads with courage, knowing the possibility of greatness is bigger than the fear of failure.
• Fosters connection by putting people first and building trusting relationships.
• Integrates fun and joy as a way of being and working, aka doesn't take themselves too seriously.

additional notes

Authorization to work in Hong Kong SAR is required for this role.
Beyond the paycheck (benefits & perks)

At lululemon, we care for and invest in the whole person - body, mind, spirit. Our total rewards program is designed to support you in achieving your goals and focus on the things you love. In addition to competitive base pay and a team-based bonus program, we also offer paid time off, generous employee discounts, fitness/yoga classes, parenthood top up program and personal and professional development programs.

Note: availability of these benefits and perks may be subject to your location & employment type and may have certain eligibility requirements. The Company reserves the right to alter these benefits and perks in whole or in part at any time without advance notice.

work arrangement In-person collaboration and/or office-based work is necessary or important for the role. Work is mainly performed onsite, 4-5 days per week depending on role requirements.

learn more about what it's like working for lululemon in our Asia-Pacific markets:

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