Digital Production Lead for CGI, AI & Asset Workflows

Hasbro; Hong Kong; On-site; HKD 420,000 - 660,000; Full time

Benefits offered by this job

Time Off to Recharge

Financial Well-being

Life & Family Support

Volunteer and Community Initiatives

Learning & Development

Job summary

Hasbro is seeking an Associate Digital Producer in Hong Kong to manage end-to-end digital production, including CGI renders, AI content, and derivative assets. You will lead a small team of digital creatives and ensure on-time delivery aligned with brand standards.

Reporting to the Creative Producer, you’ll collaborate with Creative, Photo/Video Production, and Marketing to optimize workflows and scale digital capabilities for global brand and ecommerce initiatives.

Qualifications

• Bachelor’s degree in Digital Media, Design, Animation, Communications, or related field.
• 4–6 years of experience in digital production, content creation, or creative operations.
• Experienced in managing digital asset workflows, including CGI, 3D rendering, or AI-assisted content creation.
• Experienced in coordinating or leading small teams or project groups.
• Experienced in working cross-functionally with creative and marketing teams.
• Familiarity with eCommerce and digital content requirements.

Responsibilities

• Own digital production projects end-to-end, serving as the day-to-day point of contact for Creative, Production, and key stakeholders.
• Plan work from creative briefs, defining scope, timelines, and deliverables, and aligning priorities to business and eCommerce needs.
• Manage and prioritize day-to-day workflow for a project group of 4–6 digital creatives (CGI artists, designers, AI artists).
• Oversee creation of digital-first assets (CGI renders, generative AI imagery, and derivative executions from photo/video).
• Track progress, manage dependencies, and drive on-time delivery across concurrent projects.
• Coordinate reviews and approvals, incorporating feedback efficiently while maintaining brand standards and quality.
• Ensure proper organization, version control, and final delivery of assets; support continuous improvement of workflows and tools.
• Partner with Photo/Video Production to ensure continuity across asset types; manage external vendors/freelancers as needed.

Skills

Project management

Organization

Cross-functional collaboration

Prioritization

Education

Bachelor’s degree in Digital Media, Design, Animation, Communications, or related field

Tools

Adobe Creative Suite

Vizcom

Blender

Cinema 4D

Maya

Midjourney

Firefly

Runway

Microsoft Office

Job description

Hasbro is seeking an Associate Digital Producer in Hong Kong to manage end-to-end digital production, including CGI renders, AI content, and derivative assets. You will lead a small team of digital creatives and ensure on-time delivery aligned with brand standards.

Reporting to the Creative Producer, you’ll collaborate with Creative, Photo/Video Production, and Marketing to optimize workflows and scale digital capabilities for global brand and ecommerce initiatives.