Digital Designer & Copywriter for Growth Campaigns

South China Morning Post; Hong Kong; On-site; HKD 335,000 - 603,000; Full time

Job summary

South China Morning Post in Hong Kong is seeking a designer with a way with words to shape digital marketing visuals and concise copy. You’ll sit in the product design team and collaborate with marketing, subscription, product and editorial teams.

Design banners, social posts, paywalls and in-app prompts; some print and branding work. Proficiency in Figma and Adobe Creative Suite, plus strong English writing, are essential. The role emphasizes fast turnarounds and scalable templates.

Qualifications

• 3+ years in graphic or digital design, ideally in-house, at an agency or in a media company.
• A portfolio that shows strong digital marketing work.
• Confident writing short-form marketing copy, with examples to show.
• Good eye for layout, typography and visual hierarchy.
• Clear, punchy written English, with a feel for tone and for what makes people click.
• Comfortable using AI tools in day-to-day work, with the judgement to know when the output isn't good enough.
• Able to juggle several projects and turn work around quickly.
• Knowledge of Figma and Adobe Creative Suite.

Responsibilities

• Design digital campaign assets, including banners, EDMs, social posts, landing page visuals and ads.
• Design the promotional moments inside our products, such as subscription prompts, paywall messaging and in-app banners, and work with product and engineering to get them live.
• Build reusable templates and use AI tools to produce variations at scale, so more of your time goes into ideas and quality.
• Adapt creative for different platforms and formats quickly and to a high standard.
• Write the copy for our campaigns: banner messages, EDM headlines and subject lines, and social captions.
• Contribute ideas to campaigns where the words and visuals work together.
• Test different versions of visuals and copy, and use the results to improve the next round.

Skills

Graphic design

Digital design

Copywriting

Layout & typography

English writing

AI tools usage

Project juggling

Figma

Adobe Creative Suite

Tools

Figma

Adobe Creative Suite

AI tools

Job description

South China Morning Post in Hong Kong is seeking a designer with a way with words to shape digital marketing visuals and concise copy. You’ll sit in the product design team and collaborate with marketing, subscription, product and editorial teams.

Design banners, social posts, paywalls and in-app prompts; some print and branding work. Proficiency in Figma and Adobe Creative Suite, plus strong English writing, are essential. The role emphasizes fast turnarounds and scalable templates.