Content Creator (AI)

HTK; Tseung Kwan O; On-site; HKD 223,000 - 469,000; Full time

Job summary

HTK is seeking a Content Creator (AI) to produce high-quality AI-generated visuals and text for campaigns. You will craft precise prompts, iterate on outputs, and refine assets using Photoshop and video tools to align with brand standards.

You will test new AI tools, document best practices, and contribute to a standardized prompt library to boost team efficiency and output quality.

Qualifications

• Experience in AI-driven content creation for media or marketing.
• Strong prompt engineering and tool familiarity with AI platforms.
• Proficient in Adobe suite for post-production refinement.
• Understanding of AI copyright and licensing considerations.
• Relevant professional background in media, TV production, design or digital marketing.

Responsibilities

• AI-Driven Visual & Text Content Generation for images, social copy, and scripts.
• Prompt Optimization based on brand guidelines and project needs.
• Refinement & Touch-ups using Photoshop or video tools like Premiere.
• Deliverable Integration into final design drafts, videos, and posts.
• Tech Scouting for new AI tools and evaluating integration feasibility.
• Standardization via a Prompt Library and SOPs to boost productivity.

Skills

Prompt engineering

Visual aesthetics

Layout skills

AI tools proficiency

Self-driven learner

Adobe Photoshop

Premiere

After Effects

Copyright awareness

Digital marketing experience

Tools

Midjourney

Stable Diffusion

ChatGPT

Claude

Photoshop

Premiere

After Effects

Job description

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Content Creator (AI)

Your New Role:

• AI-Driven Visual & Text Content Generation: Efficiently generate high-quality commercial images, social media copy, and script concepts using AI tools such as Midjourney, Stable Diffusion, ChatGPT, or Claude
• Prompt Optimization: Draft, adjust, and optimize precise prompts based on brand guidelines and project requirements to deliver outputs that meet professional, commercial standards
• Refinement & Touch-ups: Polish and refine raw AI-generated assets (e.g., using Photoshop to correct imperfections in AI images, or Premiere to edit AI-generated videos and voiceovers)
• Deliverable Integration: Seamlessly integrate AI-generated components into final design drafts, videos and social media posts
• Tech Scouting: Continuously track and test newly released global AI tools (such as cutting-edge video generation and voice synthesis tools) and evaluate the feasibility of integrating them into the team's workflow
• Standardization: Establish and maintain an internal "Prompt Library" and AI creation Standard Operating Procedures (SOPs) to boost overall team productivity and project turnaround

What makes you succeed:

• Highly skilled in operating mainstream AI tools with exceptional prompt engineering capabilities to guide AI in producing high-quality deliverables
• Possess strong visual aesthetics, sharp textual sensitivity, and layout skills. AI is your brush, but the "soul" of the work still depends on your creativity
• Familiar with AI tools such as Midjourney, Stable Diffusion, ChatGPT, or Claude
• Highly self-driven with a strong learning agility to proactively discover, test, and master new AI tool
• Proficiency in traditional Adobe software (e.g., Photoshop, Premiere, After Effects) for post-production fine-tuning and detailing
• A basic understanding of AI copyright, licensing, and compliance within commercial or media projects
• Relevant professional experience in media, TV production, design, or digital marketing industries is a plus