Brand Creative Lead: Visionary Campaigns & Mentorship

SuperAI; Hong Kong; On-site; HKD 600,000 - 900,000; Full time

Job summary

SuperAI is seeking a Creative Lead to steer our brand identity, voice, and campaigns across digital, video, print, and experiential media. You will direct a multidisciplinary team, elevating craft and ensuring touchpoints resonate with our audience.

You will collaborate with Marketing, Product, and Strategy to align creative output with business goals, and you may hands-on craft visuals and copy when needed. The role demands excellence and trend-awareness.

Qualifications

• 5+ years of creative agency or in-house brand experience.
• 2+ years leading creative teams or complex campaigns.
• Strong multi-channel campaign portfolio.
• Mastery of Creative Cloud tools and Figma.
• Strategic storytelling and ability to pitch to executives.

Responsibilities

• Set the Creative Vision: Define, evolve, and safeguard the brand's visual and thematic identity across all channels and touchpoints.
• Lead & Direct: Pitch, conceptualize, and oversee high-impact creative campaigns from original brief to final execution.
• Manage & Mentor: Guide a team of copywriters, graphic designers, and multimedia producers with sharp direction.
• Cross-Functional Collaboration: Partner with Marketing, Product, and Strategy to align output with objectives and KPIs.
• Hands-on Craft: Contribute visuals, direct shoots, or sharpen brand copy as needed.
• Trend & Quality Control: Maintain high standards and monitor design trends and emerging tech.

Skills

Leadership experience

Portfolio

Storytelling

Communication

Creative direction

Collaboration

Tools

Creative Cloud

Figma

Job description

SuperAI is seeking a Creative Lead to steer our brand identity, voice, and campaigns across digital, video, print, and experiential media. You will direct a multidisciplinary team, elevating craft and ensuring touchpoints resonate with our audience.

You will collaborate with Marketing, Product, and Strategy to align creative output with business goals, and you may hands-on craft visuals and copy when needed. The role demands excellence and trend-awareness.