Creative Director (m/f/d)

Uniplan; Hong Kong; On-site; HKD 1,000,000 - 1,300,000; Full time

Job summary

Uniplan in Hong Kong is seeking a visionary Creative Director to lead narrative-driven brand experiences. This hands-on leadership role requires strong art direction and execution, bridging high-level brand strategy with immersive real-world activations.

You will oversee strategy, design and production, collaborating with clients and teams to transform goals into spatial journeys, while leveraging AI tools to accelerate concepts and prototypes.

Qualifications

• 10+ years of experience in brand experience, events, or creative direction.
• Senior creative leadership or director experience managing teams and client relationships.
• Expert-level proficiency in MAC and Adobe Creative Suite; 3D, video editing are pluses.
• Solid hands-on experience using generative AI for image and video creation to accelerate concepts.
• Fluent in English and Cantonese; Mandarin is highly preferred.

Responsibilities

• Strategic Storytelling: Architect the overarching narrative and experiential journey for brand activations.
• Art Direction & AI Integration: Lead the visual language and integrate generative AI into the workflow.
• Client Leadership: Manage high-level client expectations with innovative solutions.
• End-to-End Execution: Oversee the creative process from concept to final production.

Skills

Strategic storytelling

Client leadership

Team leadership

AI integration

Hybrid communication

Tools

MAC

Adobe Creative Suite

3D

Video editing

Job description

Uniplan. An agency for brand experience. With our Headquarters based in Cologne, Germany, we have offices across Germany, and Asia. Uniplan was founded in 1960 in Cologne. Since then, we have reinvented ourselves time and again, and with a feeling for future trends and developments, we have combined the origin of craftsmanship with creative imagination. Today Uniplan combines all creative disciplines from strategy, creation, design and project and event management to engineering and production. We accompany our client partners from the first idea to the last step – all for the one moment that makes the brand experience unique.

Your role

We are seeking a visionary Creative Director to join our team in Hong Kong, specializing in creative strategy and narrative-driven brand experiences. The ideal candidate is a master storyteller who can bridge the gap between high-level brand strategy and immersive, real-world execution. This is a "hands‑on" leadership role that demands a strong art direction and execution skillset. You will be responsible for defining the narrative thread of every project—transforming abstract goals into compelling spatial journeys—while leveraging cutting‑edge AI tools to accelerate and elevate visual conceptualization. We need a leader who can manage high‑level client expectations through innovative solutions that push the boundaries of experiential marketing.

• Strategic Storytelling: Architect the overarching narrative and experiential journey for brand activations. Translate client business objectives into creative strategies that use spatial storytelling and interactive installations to build emotional connections.
• Art Direction & AI Integration: Act as the lead aesthetic authority, overseeing the visual language of all projects. Integrate generative AI tools (image and video) into the creative workflow to enhance rapid prototyping, mood‑boarding, and final visual output.
• Client Leadership: Direct and manage high-level client expectations, presenting innovative creative solutions that solve business challenges while enhancing the overall brand experience.
• End-to-End Execution: Oversee the creative process from initial concept and strategy through to final production, ensuring the highest standards of design and brand integrity are maintained throughout.

Your talent

• Experience: 10+ years of experience in brand experience (events), experiential marketing, advertising, or creative direction.
• Leadership: Proven track record in a senior creative leadership or director role, with a strong ability to manage teams and complex client relationships.
• Technical Mastery: Expert-level proficiency in MAC and Adobe Creative Suite. A background in 3D, video editing or motion graphics is considered a significant plus.
• AI Savvy: Solid hands-on experience using generative AI for image and video creation to streamline the creative process and push visual boundaries.
• Language: Fluent in English and Cantonese; Mandarin is highly preferred.
• Mindset: A hybrid thinker who balances big-picture creative strategy with a meticulous eye for execution and detail.

If you are a strategic thinker with a passion for creativity, this sounds like the role for you; please click "Apply Now". As part of the application process, you are required to submit a portfolio or showreel showcasing your remarkable projects for our consideration.

All applications will be handled in strict confidence and used solely for recruitment purposes.

Join Uniplan and help create unforgettable experiences that connect brands with people in meaningful ways!