Associate Media Manager

Leadingnation; Hong Kong; On-site; HKD 300,000 - 520,000; Full time

Job summary

iClick Interactive is seeking an Associate Media Manager / Media Manager in Hong Kong to lead media negotiations and planning across Asia, with a strong emphasis on China digital platforms such as Xiaohongshu. You will coordinate with teams in Hong Kong, Shenzhen, Shanghai and Thailand to ensure smooth campaigns from onboarding to optimization.

The role requires 4–8 years in digital media and fluency in Mandarin, English and Cantonese, with Mainland China experience highly valued.

Qualifications

• Bachelor’s degree in Marketing, Communications, or Business Administration or related field.
• 4–8 years of experience with Digital Media platforms, especially China digital media buying/planning.
• Mainland China background or extensive experience with China publishers/vendors preferred.
• Mandarin, English, and Cantonese fluency (written and spoken) for international execution.

Responsibilities

• Lead media placement negotiations and maintain direct relationships with media publishers.
• Coordinate with China and overseas ad platforms for client onboarding and campaigns.
• Ensure compliance checks and cross-border documentation for overseas clients.
• Handle quotation requests and media planning for international campaigns.
• Develop media mix strategies and budget optimization aligned with objectives.
• Collaborate with cross-regional internal teams to split platform coverage.
• Act as bridge between sales, account and strategy teams across regions.

Skills

Digital media buying

Media planning

Stakeholder management

Cross-regional collaboration

Education

Bachelor’s degree in Marketing/Communications/Business Administration

Job description

About the Role

We are seeking a highly capable and proactive Associate Media Manager / Media Manager to join our dynamic Media Team in iClick Interactive, a subsidiary of Amber Group. This incumbent will be based in Hong Kong and working in a leading enterprise marketing and data technology platform that empowers global brands to connect with target audiences across Asia and beyond.

As an Associate Media Manager / Media Manager, you will play a pivotal role in leading media placement negotiations, strategic media planning, and publisher management, with a strong primary focus on China Digital Platforms (specifically Xiaohongshu / Red). Working closely with cross-border teams across Hong Kong, Shenzhen, Shanghai, and Thailand, you will bridge the gap between regional client requirements and China media execution, ensuring smooth advertising campaigns from account setup to performance optimization.

Responsibilities

• Lead media placement negotiations and maintain strong, direct working relationships with key media publishers or platforms.
• Act as the key point of contact with key media publishers (e.g. Xiaohongshu’s direct teams/representatives) to resolve account and campaign issues efficiently.
• Oversee client onboarding and ad account setups on China and overseas ad platforms.
• Manage business qualification audits, industry compliance checks, and documentation requirements, especially for cross-border clients navigating overseas or mainland advertising regulations.
• Process quotation requests and handle media planning for international campaigns across various vertical markets.
• Formulate media mix strategies, format allocations, budget optimization, and audience segment recommendations based on campaign objectives.
• Partner closely with cross-regional internal media teammates to split platform coverage and streamline operations.
• Serve as a central communication bridge between sales, account, and strategy teams across Hong Kong, Shenzhen, Shanghai, and Thailand.

Requirements

• Bachelor’s degree in Marketing, Communications, Business Administration. Education in a related field (or equivalent experience) is also acceptable.
• 4 to 8 years of experience with Digital Media platforms. Strong experience in China Digital Media Buying / Planning is required. Candidates with more experience will be considered as Media Manager.
• Mainland China background or extensive working experience with China publishers/vendors is strongly preferred to ensure fluent, culturally aligned, and effective communication with platform representatives.
• Excellent trilingual communication skills in Mandarin, English, and Cantonese (written and spoken) to seamlessly liaise with international clients, regional sales teams, and mainland media partners.
• Proven stakeholder management ability to collaborate effectively across distributed regional teams.
• Strong problem-solving skills with a proactive mindset when dealing with compliance roadblocks or client deadlines.