ASSISTANT MARKETING MANAGER – SHKP CLUB

Sun Hung Kai Properties Ltd; Hong Kong; On-site; HKD 900,000 - 1,300,000; Full time

Job summary

Sun Hung Kai Properties Ltd is seeking a senior marketing professional to lead content and campaigns for Hong Kong and Mainland projects, including WeChat, social media, leaflets, and press releases.

Based in Hong Kong, you will plan and execute member activities, collaborate with Group business units on online and offline campaigns, and deliver insights that optimise performance while supporting cross-border engagement with Mainland customers.

Qualifications

• Bachelor’s degree in Marketing, Journalism, Communications, Business Administration or related fields.

Responsibilities

• Develop and customize high quality marketing content for Hong Kong and Mainland projects, such as WeChat, social media, leaflets, websites, app banners and press releases
• Plan, and execute member activities and Club events in both the Mainland and Hong Kong, specifically focusing on onsite member acquisition in the Mainland & Hong Kong, property viewing, show flat/ property tours and seminars to enhance customer engagement and provide increased value to members, particularly those who are living in our Mainland properties
• Partner directly with Group business units to plan, design and implement innovative online and offline marketing campaigns, with a primary focus on the Mainland customer engagement and cross-broader initiatives
• Prepare strategic marketing proposals and conduct in-depth analysis, including regular reporting on campaign performance and actionable insights for optimisation and continuous improvement
• Perform other duties as assigned
• (Candidates with less experience will be considered for the Senior Marketing Officer – SHKP Club.)
• Good remuneration and attractive fringe benefits will be offered to the successful applicant.

Skills

Marketing communications

CRM

Content marketing

Digital marketing

Public relations

Agency experience

Education

Bachelor’s degree in Marketing, Journalism, Communications, Business Administration or related disciplines

Tools

MS Word

Excel

PowerPoint

Chinese Word Processing

Job description

The SHKP Club was established by Sun Hung Kai Properties to provide information and benefits for its members, who currently number over 550,000. We are now looking for high caliber candidates to fill in the following vacancy:

Requirements:

Bachelor’s degree in Marketing, Journalism, Communications, Business Administration or related disciplines

Minimum 10 years’ experience in marketing communication field, with strong exposure to Mainland China marketing

Experience in CRM, content marketing, digital marketing, public relations is preferred. Agency experience is an advantage

Excellent command of written and spoken Chinese and English; fluent in Putonghua is essential

Independent, mature, proactive, well-organized, accountable, detail-oriented and capable of handling multi-tasks simultaneously

Ability to work under pressure & meet tight schedule; fieldwork, occasional work on weekends and public holidays and travel to the mainland are required

Proficient in MS Word, Excel, PowerPoint and Chinese Word Processing

Immediate available is preferred

Responsibilities:

Develop and customize high quality marketing content for Hong Kong and Mainland projects, such as WeChat, social media, leaflets, websites, app banners and press releases

Plan, and execute member activities and Club events in both the Mainland and Hong Kong, specifically focusing on onsite member acquisition in the Mainland & Hong Kong, property viewing, show flat/ property tours and seminars to enhance customer engagement and provide increased value to members, particularly those who are living in our Mainland properties

Partner directly with Group business units to plan, design and implement innovative online and offline marketing campaigns, with a primary focus on the Mainland customer engagement and cross-broader initiatives

Prepare strategic marketing proposals and conduct in-depth analysis, including regular reporting on campaign performance and actionable insights for optimisation and continuous improvement

Perform other duties as assigned

(Candidates with less experience will be considered for the Senior Marketing Officer – SHKP Club.)

Good remuneration and attractive fringe benefits will be offered to the successful applicant.

For further information, please visit our company website: http://www.shkp.com.

We are an equal opportunity employer and welcome applications from all qualified candidates. All personal data collected will be used for recruitment purpose only. Applicants not hearing from us within 3 months may consider their applications unsuccessful. All personal data collected will be destroyed within 24 months.