Assistant Manager - Marketing (2-Month Contract)

Link REIT; Hong Kong; On-site; HKD 700,000 - 950,000; Full time

Job summary

Link REIT is seeking an experienced marketing professional to support planning and execution of customer campaigns, activations and shopper engagement across Link malls. The role requires independent ownership and results-driven delivery with minimal supervision.

You will manage campaigns end-to-end, coordinate with tenants, agencies and partners, and monitor performance to maximize impact. Immediate availability is highly preferred.

Qualifications

• Bachelor's degree in Marketing or related discipline.
• 8+ years of experience in retail, shopping mall, customer marketing or event marketing.
• Strong project management and stakeholder management skills.
• Experience working with agencies, vendors and external partners.
• Immediately available candidates are highly preferred.

Responsibilities

• Plan and execute marketing campaigns and activations from concept to post-campaign evaluation.
• Manage shopper promotions, events and customer engagement campaigns across malls and channels.
• Monitor campaign performance and feedback, adjusting to maximize participation and results.
• Collaborate with internal stakeholders, tenants, agencies and partners for timely delivery.
• Monitor budgets, timelines and performance; prepare reports and recommendations.
• Support other ad hoc marketing projects as assigned.

Skills

Campaign management

Project management

Vendor management

Event marketing

Retail marketing

Education

Bachelor's degree in Marketing

Job description

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Role Objective

Support the planning and execution of customer marketing campaigns, retail activations and shopper engagement initiatives across assigned Link malls. The role requires an experienced marketer who can work independently and quickly take ownership of ongoing projects and deliver results with minimal supervision.

Job Duties

• Manage and execute marketing campaigns and activations from concept development to post-campaign evaluation, ensuring alignment with business and brand objectives.

Manage the execution of shopper promotions, events and customer engagement campaigns across malls, digital and partner channels.

Monitor campaign performance and customer feedback, making timely adjustments to maximize participation and results.

Work closely with internal stakeholders, tenants, agencies and business partners to ensure smooth project delivery.

Monitor campaign budgets, timelines and performance, and prepare campaign reports and recommendations.

Support other ad hoc marketing projects as assigned.

Requirements

• Degree in Marketing, Business Administration or related disciplines.

8+ years of experience in retail, shopping mall, customer marketing or event marketing.

Strong project management and stakeholder management skills.

Experience working with agencies, vendors and external partners.

Immediately available candidates are highly preferred.

Remuneration

We offer a 5-day work week and an attractive remuneration package commensurate to the right candidates with qualifications and working experience. Fringe benefits for staff include annual leave, paternity leave, birthday leave, volunteering leave, medical scheme, life insurance, Employee Unit Purchase Plan and performance-based incentives.

We are an equal opportunity employer. Personal data provided by job applicants will be treated in strict confidence and used strictly in accordance with our Privacy Policy Statement for recruitment purpose only. A copy of the Statement is available on our website (Linkreit.com). Applicants not hearing from us within 6 months may consider their applications unsuccessful.