SENIOR MARKETING MANAGER

SOGO Hong Kong Co Ltd

Hong Kong

On-site

HKD 1,200,000 - 2,100,000

Full time

44 hours ago
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Benefits offered by this job

Attractive remuneration package
Group medical insurance
Excellent career development

Job summary

SOGO Hong Kong Co Ltd is seeking a Head of Marketing to lead the Corporate Marketing Department, including CRM, design, digital and campaign planning. You will formulate strategy, initiate programs and implement plans to meet business objectives, while partnering with Sales and Leasing to market department stores and malls.

The role demands a degree in marketing or related field and at least 15 years in Retail/Shopping Mall Marketing, with strong leadership, bilingual English and Chinese skills,

Qualifications

  • Degree in marketing, business administration or related discipline.
  • Minimum 15 years of relevant experience in Retail/Shopping Mall Marketing.
  • Solid marketing management knowledge and people leadership experience.
  • Strong organization and leadership skills with excellent interpersonal and communication skills.
  • Able to work independently with a proactive and energetic team-player attitude.
  • Excellent command of English and Chinese (Putonghua an advantage).

Responsibilities

  • Formulate the overall marketing strategy and implement marketing plans to achieve business objectives.
  • Collaborate with Sales and Leasing to brainstorm marketing strategies for the Department stores and shopping mall.
  • Plan, execute and optimize digital and marketing campaigns across platforms (websites, online stores, social media).
  • Provide leadership to drive CRM programs, digital media, brand marketing and promotions.
  • Manage marketing budget and perform campaign analysis.
  • Initiate marketing studies to identify trends and revenue opportunities.
  • Build relationships with partners, vendors and media to maximize opportunities.
  • Design and ensure an excellent customer journey.
  • Lead ad hoc projects as assigned.

Skills

Leadership
Communication
Teamwork
Proactive
Creativity

Education

Degree in marketing or related

Job description

The incumbent will be responsible for guidingand leading members of the Corporate Marketing Department with CRM, Design, Digital and Campaign planning sections, his/her roles and responsibilities shall include but not limited to the following:

Formulate the overall marketing strategy, initiate marketing programs and implement marketing plans to achieve business objectives

Collaborate with Sales and Leasing to brainstorm the marketing strategies for the Department stores and shopping mall

Plan, execute and optimize digital and marketing campaigns through digital platforms including websites, online stores, social media channels, etc.

Proven leadership to drive team performance for delivering effective CRM program, digital media, brand marketing and promotion campaigns

Manage marketing budget and perform campaign analysis

Initiate and conduct relevant marketing studies to identify trends and highlight revenue

Build up good relationship with business partners, vendors and media representatives to maximize business opportunities

Design and ensure an excellent journey for all the customers

Lead ad hoc projects as assigned

Requirements
  • Degree holder in marketing, business administration or other related disciplines
  • Minimum 15 years of relevant experience in Retail / Shopping Mall Marketing
  • Solid marketing management knowledge and people leadership experience
  • Strong organization and leadership skills with excellent interpersonal skills and communication skills
  • Able to work independently and a good proactive and energetic team player with self-motivation, creativity and positive working attitude
  • Excellent command of both spoken & written English & Chinese, knowledge of Putonghua an advantage
  • Candidates with other relevant experience will be considered for a suitable position
Benefits
  • Attractive remuneration package
  • Public holidays
  • Group medical insurance
  • Excellent career development opportunities
  • Other competitive fringe benefits

Information provided will be for the purpose of selection within the Group and only shortlisted candidates will be considered. All application will be retained for a maximum period of six months.

Your application will include the following questions:

  • Which of the following statements best describes your right to work in Hong Kong?
  • What's your expected monthly basic salary?
  • How many years' experience do you have as a Head of Marketing?

The Lifestyle International Holdings Limited, holding company of of SOGO Department Stores and SNDO Shopping Mall in Hong Kong has initiated the “one-stop shop” and “shops-in-shop” concepts in Hong Kong, and aims at providing the most convenient shopping environment and quality service to our valued customers in all regions.

To cope with our Group’s business strategy, we sincerely invite high caliber candidates to join our team for:

The Lifestyle International Holdings Limited, holding company of of SOGO Department Stores and SNDO Shopping Mall in Hong Kong has initiated the “one-stop shop” and “shops-in-shop” concepts in Hong Kong, and aims at providing the most convenient shopping environment and quality service to our valued customers in all regions.

To cope with our Group’s business strategy, we sincerely invite high caliber candidates to join our team for:

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