APAC E‑Commerce Growth Leader: Digital Experience

Morgan McKinley; Hong Kong; On-site; HKD 1,200,000 - 1,800,000; Full time

Job summary

Morgan McKinley in Hong Kong seeks a dynamic growth leader to spearhead APAC .com expansion across four pillars, driving speed and bold campaigns in growing markets.

Reporting to Digital Director, you will manage 20+ regional staff, optimize on-site conversion, product go-to-market workflows, and deliver continuous high-impact campaigns.

Experience in Retail or Consumer Brands, APAC e-commerce, and strong English with Mandarin/Korean/Japanese a plus.

Qualifications

• 10+ years in fast-paced Retail, Omnichannel, FMCG or Consumer Brands.
• Senior Manager/Associate Director level experience.
• Experience leading 10+ person cross-functional regional teams.
• APAC .com platform experience; China/Korea/Japan exposure is a plus.
• Strong English; Mandarin/Korean/Japanese a plus.

Responsibilities

• Lead regional unit of 20+ across 4 Digital Pillars: Campaign, Content Ops, UI/UX, Digital Design, Asset & Ops.
• Oversee rapid deployment of product catalogs, localized collateral, and regional merchandising with Localized Campaign Adaptation.
• Drive performance and user experience across core .com in Growing Markets; align with Global Strategic initiatives.
• Propel Go-to-Market readiness and digital execution, optimizing campaigns and conversion across APAC.

Skills

People leadership

Digital marketing strategy

UI/UX

A/B testing

Campaign management

Agile methodologies

Tools

Figma

CMS/PIM tools

Google Analytics

Job description

Morgan McKinley in Hong Kong seeks a dynamic growth leader to spearhead APAC .com expansion across four pillars, driving speed and bold campaigns in growing markets.

Reporting to Digital Director, you will manage 20+ regional staff, optimize on-site conversion, product go-to-market workflows, and deliver continuous high-impact campaigns.

Experience in Retail or Consumer Brands, APAC e-commerce, and strong English with Mandarin/Korean/Japanese a plus.