AIGC Content Lead: Creative Strategy & AI Automation

PressLogic Limited; Hong Kong; On-site; HKD 360,000 - 720,000; Full time

Job summary

PressLogic Limited seeks a creative lead to fuse storytelling with brand judgement and hands-on AI building. You will drive content quality across Chinese and Western markets, guiding the editorial standard and production pipeline from ideation through distribution.

The role requires strong portfolio, ownership of projects, and practical AI-native production experience. English and Chinese collaboration is essential, with a focus on delivering impactful, original content and measurable outcomes.

Qualifications

• Bachelor’s degree and demonstrated professional delivery in content, creative, production or brand work.
• Portfolio showing strong creative judgement, storytelling and brand execution with measurable outcomes.
• Practical AI-native production experience: shipped content and built repeatable workflows.

Responsibilities

• Set creative direction: turn audience insights, brand positioning and campaign objectives into distinctive concepts, stories and formats.
• Design and improve the full production pipeline: ideation, scripting, image and video creation, editing, adaptation, distribution and performance analysis.
• Build and test workflows with engineers to develop reusable agents and production systems using BuzzVideo MCP capabilities.
• Review, measure and lead delivery with human checks for accuracy, IP and privacy.
• Lead cross-functional projects and provide clear creative feedback.

Skills

Storytelling

Brand judgement

Editorial direction

AI tooling

Education

Bachelor's degree

Tools

BuzzVideo MCP

Job description

PressLogic Limited seeks a creative lead to fuse storytelling with brand judgement and hands-on AI building. You will drive content quality across Chinese and Western markets, guiding the editorial standard and production pipeline from ideation through distribution.

The role requires strong portfolio, ownership of projects, and practical AI-native production experience. English and Chinese collaboration is essential, with a focus on delivering impactful, original content and measurable outcomes.