Affiliate BD - APAC

Binance; Hong Kong; Remote; HKD 600,000 - 1,000,000; Full time

Benefits offered by this job

Remote-first

Work-from-home flexibility

Job summary

Binance in Hong Kong is seeking a Growth Partnerships professional to proactively identify and onboard affiliates, KOLs, and networks to expand user acquisition. You will build strong partner relationships, coordinate with Marketing, Product, Operations, Data, and Compliance, and negotiate campaigns that drive efficiency and ROI.

The role requires 3+ years in Internet product growth or channel development, with a preference for blockchain/finance exposure and bilingual fluency in English and

Qualifications

• 3+ years experience in Internet product growth or channel development, blockchain/finance preferred.
• Strong focus on user growth from partnerships and channels.
• Fluent in English and Korean for overseas coordination.

Responsibilities

• Identify, source, and onboard affiliates, KOLs, influencers, and partner networks to expand user acquisition.
• Build and maintain relationships with partners; provide ongoing support and resources.
• Coordinate with Marketing, Product, Operations, Data, and Compliance to execute growth initiatives.
• Develop and negotiate partnership proposals, commissions, and campaigns aligned with business goals.
• Monitor market trends and user behavior to identify growth opportunities.
• Ensure partnerships comply with policies and internal requirements.
• Represent Binance at industry events to expand partner pipeline.

Skills

Growth strategy

Partnerships

Channel development

Cross-functional coordination

Job description

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, and more. Our mission is to increase the freedom of money and financial access for people around the world.

Job responsibilities

• Proactively identify, source, and onboard new affiliates, KOLs, influencers, trading communities, publishers, affiliate networks, and other strategic partners to expand user acquisition channels and unlock new growth opportunities.
• Build and maintain strong relationships with existing partners, provide ongoing support and resources, and proactively identify opportunities to improve partner engagement, conversion rates, and channel output.
• Coordinate with internal stakeholders to resolve partnership, campaign, tracking, and operational issues efficiently.
• Develop and negotiate partnership proposals, commission structures, and promotional campaigns that align partner incentives with business objectives, while optimizing acquisition efficiency and return on investment.
• Monitor market trends, competitor activities, and user behavior to identify emerging growth opportunities.
• Work closely with Marketing, Product, Operations, Data, and Compliance teams to execute growth initiatives, improve conversion and user activation, and ensure partnerships and promotional activities comply with applicable policies and requirements.
• Actively participate in relevant industry events, conferences, and networking activities to build industry connections, identify potential partners, and continuously expand the pipeline of growth opportunities.

Job requirements

• 3+ years experience in Internet product growth or channel development, experience in blockchain, finance, Internet product user growth or channel development is preferred
• Good at listening to customer needs, always look for user growth solutions from the perspective of user growth and channel operation
• Bilingual English and Korean is required to be able to coordinate with overseas partners and stakeholders
• Familiarity with the Korean market — local crypto communities, KOL landscape, and growth channels is a plus
• Strong self-driven mindset, strong sense of responsibility, strong ability to work under pressure and strong cross-department coordination ability

Why Binance

• Shape the future of finance
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle challenging projects in a fast-paced and innovative enviornment with autonomy
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Remote-first, work-from-home arrangement (may vary depending on the nature of the role and team)

Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.

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