Wetlands Visitor Experience Lead

WWT; Newtownards; On-site; GBP 21,000 - 28,000; Full time

Benefits offered by this job

33 days’ annual leave

Free entry to wetland centres for you/

Cycle to work scheme

Contributory pension

Life Assurance (3x salary)

Employee Assistance Programme

Job summary

WWT is seeking a creative Visitor Engagement Officer to tell the story of Castle Espie and Strangford Lough. You will lead visitor engagement and communications, develop the annual communications plan, and manage the site’s digital channels to create engaging campaigns and high-quality interpretation.

You will work with the Site Manager and central teams to inspire people to value wetlands and wildlife, and you will help connect more visitors with the site's conservation message.

Qualifications

• Experience of developing and delivering a communications plan, including detailed content across email/eCRM, PR and social media.
• Experience of managing digital content, particularly website content.
• Experience of working with designers and an understanding of design and print processes, ideally producing interpretation or other high-quality printed materials.
• The ability to create relevant and engaging content for digital platforms including Facebook, Instagram and LinkedIn.
• Experience of working directly with visitors or members of the public face-to-face.
• A high level of creativity and the ability to develop innovative approaches to visitor experience, PR and social media.
• The confidence to act as a site duty manager, taking responsibility for decisions and escalating issues when appropriate.

Job description

WWT is seeking a creative Visitor Engagement Officer to tell the story of Castle Espie and Strangford Lough. You will lead visitor engagement and communications, develop the annual communications plan, and manage the site’s digital channels to create engaging campaigns and high-quality interpretation.

You will work with the Site Manager and central teams to inspire people to value wetlands and wildlife, and you will help connect more visitors with the site's conservation message.