VP of Player Engagement & Growth (CRM + Live Ops)

VGW group; Greater London; Ibrido; GBP 160.000 - 230.000; Tempo pieno

Descrizione del lavoro

VGW is a leading interactive entertainment company delivering world-class, free-to-play online social games such as Chumba Casino, Global Poker, and LuckyLand Slots. We seek a VP of Player Engagement to own the CRM and Live Operations across brands and markets.

You will guide the full player lifecycle strategy, drive sustainable growth, and partner with Product, Data Science, and Brand GMs to maximize monetization while upholding responsible gaming and player trust.

Competenze

• Bachelor's degree required in a relevant field.
• 10–15 years of leadership experience in marketing, business development or account management.
• Proven enterprise-level strategic thinking with ability to translate vision into measurable outcomes.

Mansioni

• Develop and execute an integrated monetization and retention strategy across the player lifecycle.
• Provide enterprise leadership to unite CRM and Live Operations into a unified engagement engine.
• Leverage data science and analytics to optimize monetization levers, live events, and channel performance.
• Collaborate with Brand GMs, Product Managers, and FP&A to translate objectives into scalable lifecycle strategies.
• Lead and mentor a global team while ensuring compliance and responsible gaming practices.

Conoscenze

Leadership

Strategic thinking

Monetization

Data analytics

CRM

Team leadership

Formazione

Bachelor's Degree in Business Administration, Marketing or equivalent

Strumenti

CRM platforms

Live Operations tools

Descrizione del lavoro

VGW is a leading interactive entertainment company delivering world-class, free-to-play online social games such as Chumba Casino, Global Poker, and LuckyLand Slots. We seek a VP of Player Engagement to own the CRM and Live Operations across brands and markets.

You will guide the full player lifecycle strategy, drive sustainable growth, and partner with Product, Data Science, and Brand GMs to maximize monetization while upholding responsible gaming and player trust.