VP, Player Engagement & Growth (Remote)

vgw; Greater London; Remote; GBP 120.000 - 180.000; Vollzeit

Benefits dieser Stelle

Competitive compensation

Remote-friendly / flexible work

Career growth opportunities

Zusammenfassung

VGW, a leading interactive entertainment company, seeks a VP of Player Engagement to lead the CRM & Live Operations function and own the full player lifecycle strategy across VGW's brands.

You will provide enterprise leadership to unify CRM and Live Operations, drive sustainable growth, and partner with Product, Data Science, and Brand GMs to optimize monetization while upholding responsible gaming.

Qualifikationen

• Bachelor's Degree in Business Administration, Marketing, Design or equivalent field.
• 10-15 years of experience in Marketing, Business Development or Account Management leadership.
• Enterprise-level strategic thinking with ability to execute vision into measurable outcomes.
• Deep understanding of customer lifetime value, retention, and monetization levers.
• End-to-end customer lifecycle management: onboarding, engagement, retention, reactivation, loyalty.
• Advanced personalization, segmentation and engagement frameworks at scale.
• Strong leadership skills with proven ability to manage large teams.

Aufgaben

• Develop and execute an integrated monetization and retention strategy across the entire player lifecycle, from first purchase to long-term LTV maximization.
• Provide enterprise leadership to unite CRM and Live Operations into a single, synchronized player engagement engine.
• Leverage data science, analytics, and player insights to optimize monetization levers, live events, and channel performance.
• Partner closely with Brand GMs, Product Managers, and FP&A to translate business objectives into scalable player lifecycle strategies.
• Lead, mentor, and resource the global team while ensuring all revenue strategies adhere to compliance and responsible play.

Kenntnisse

Customer lifecycle management

CRM & Live Operations leadership

Monetization strategy

Data-driven decision making

Team leadership

Strategic thinking

Stakeholder collaboration

Deliver measurable outcomes

Ausbildung

Bachelor's degree in Business Administration, Marketing or equivalent

Jobbeschreibung

VGW, a leading interactive entertainment company, seeks a VP of Player Engagement to lead the CRM & Live Operations function and own the full player lifecycle strategy across VGW's brands.

You will provide enterprise leadership to unify CRM and Live Operations, drive sustainable growth, and partner with Product, Data Science, and Brand GMs to optimize monetization while upholding responsible gaming.