Visual Merchandiser Manager, Regent St

COS; City of Westminster; On-site; GBP 28,000 - 36,000; Full time

Benefits offered by this job

Staff discount across H&M Group brands

HIP program

Job summary

COS Regent Street seeks a Visual Merchandiser Manager to shape an exceptional in-store journey, elevating the collection with a strong commercial mindset. You will drive consistent execution across stores, upholding brand standards while adapting to local market needs.

You’ll lead, coach, and inspire a team of Visual Merchandisers, collaborating with Area Visual Manager and Store Management to deliver impactful visuals and strong sales performance.

Qualifications

• Customer-Centric mindset focused on elevating in-store experiences.
• Advanced visual merchandising skills across windows, mannequins, and displays.
• Strong knowledge of current fashion trends and local market influence.
• Experience using KPIs, sales data, and customer feedback to drive results.
• Ability to deliver brand visual standards consistently across locations.
• Problem-solving to manage space, product availability, and changing priorities.
• Experience leading and coaching a team to high execution standards.
• Strong communication and collaboration with Area and Store Management teams.
• Flexibility to respond to changing business needs and opportunities.
• Proactive learner seeking continual growth.

Responsibilities

• Deliver inspiring visual merchandising and styling to elevate the customer journey.
• Apply Global Visual Brand Guidelines to ensure a consistent, commercial experience.
• Translate sales data and market insights into visual merchandising decisions.
• Adapt regional visuals to local market needs while protecting brand integrity.
• Plan impactful window displays, mannequins, and shop floor presentations.
• Visit stores, monitor standards, and provide coaching for better execution.
• Lead and develop Visual Merchandiser team to maintain high standards.
• Collaborate with Area Visual Manager and Store Management to share best practices.
• Monitor visual performance and identify improvement opportunities.
• Act as a brand ambassador and visual merchandising expert across points of contact.

Skills

Customer-Centric Mindset

Visual Presentation

Fashion & Trend Awareness

Commercial Awareness

Visual Standards

Problem-Solving

Leadership

Communication

Adaptability

Eager to Learn

Job description

COS offers a wardrobe of ready-to-wear and accessories rooted in exceptional quality and lasting design. The brand has an elevated aesthetic that embodies luxury with an emphasis on craftsmanship, innovation and compelling fashion movements.

Job Description

As a Visual Merchandiser Manager, you play a pivotal role in shaping an exceptional in-store customer journey. With a keen eye for aesthetics and a strong commercial mindset, you bring the brand's vision to life, elevating the collection in a way that is both inspiring and aligned with business goals. Supporting the Area Visual Manager, you drive consistent and elevated visual merchandising execution across your responsible stores, ensuring brand standards are delivered while adapting to local market needs. Your work enhances the visual appeal of the store, strengthens customer engagement, and contributes to sales performance through commercially impactful visual presentations.

Key Responsibilities

• Deliver an exceptional customer experience through inspiring visual merchandising, styling expertise, and strong product knowledge.
• Execute Global Visual Brand Guidelines across windows, mannequins, and in-store displays to ensure a consistent and commercial customer experience.
• Interpret sales performance, customer insights, and local market trends to drive visual merchandising decisions and commercial results.
• Adapt regional visual direction to local market needs while maintaining brand consistency and integrity.
• Plan and implement impactful window displays, mannequin styling, and shop floor presentations that inspire customers and support business goals.
• Conduct regular store visits, monitor visual standards, and provide coaching and feedback to enhance execution across responsible stores.
• Lead, develop, and inspire a team of Visual Merchandiser(s), ensuring high standards and consistent delivery.
• Collaborate with the Area Visual Manager and Store Management teams to implement visual updates, share best practices, and drive continuous improvement.
• Monitor and report on visual merchandising performance, identifying opportunities to improve standards and results.
• Act as a brand ambassador and visual merchandising expert, ensuring every visual touchpoint enhances the customer journey.

Qualifications

• Customer-Centric Mindset: Understanding of how to elevate in-store experiences through impactful visual storytelling and exceptional customer service.
• Visual Presentation Expertise: Advanced visual merchandising skills with experience executing brand visual standards across windows, mannequins, styling, and in-store displays.
• Fashion & Trend Awareness: Strong understanding of current fashion trends, silhouettes, seasonal styling, and local market influences, with the ability to translate them into inspiring visual presentations.
• Commercial Awareness & Analytical Skills: Experienced in using KPIs, sales data, customer behaviour, and feedback to inform visual merchandising decisions, evaluate performance, and drive commercial results.
• Visual Standards & Compliance: Proven ability to deliver consistent visual execution while maintaining brand integrity across multiple locations or areas of responsibility.
• Problem-Solving: Able to quickly identify and resolve challenges related to product availability, space limitations, visual execution, or changing priorities.
• Leadership: Experience leading, coaching, and developing a team, with the ability to motivate others and drive high standards of execution.
• Communication & Collaboration: Strong communication skills with experience organising teams, providing constructive feedback, and collaborating effectively with Area and Store Management teams.
• Adaptability & Flexibility: Able to respond quickly to changing business needs, customer expectations, and market opportunities.
• Eager to Learn: Open to continuous learning and actively seeks opportunities for personal and professional growth.

Additional Information

• This is a full-time position with a contract of 39 hours a week in our Cos, Regent St store.

We’re committed to supporting our employees with a range of attractive benefits and valuable development opportunities. As a member of our team, you’ll enjoy a 25% staff discount across all H&M Group brands - available both in-store and online. Additionally, every employee is included in our H&M Incentive Program (HIP), designed to reward your contributions and support your growth within the company. You can read more about our H&M Incentive Program here .

Inclusion & Diversity

At H&M Group, we are committed to fostering inclusive, diverse, and equitable workplaces across our entire organisation. We believe that teams thrive when they bring together a wide range of backgrounds, perspectives, and experiences. This diversity enhances our ability to solve problems creatively, expand our thinking, and build meaningful connections with colleagues and customers around the world. That’s why we consider all dimensions of diversity throughout our recruitment process - ensuring our workforce reflects the richness of the communities we serve.