UK Marketing & Campaigns Lead, AI-Driven

Change.org; Greater London; Remote; GBP 76,000 - 86,000; Full time

Job summary

Change.org is looking for a (Senior) Marketing & Communications Manager to lead our organisation and team in the UK as Market Lead and be the public face of Change.org in the country. You will create big, viral campaigns, online and offline, that put the everyday people who start petitions on Change.org at the centre of the national conversation.

You will lead a small, high-performing team, build deep networks across UK politics, civil society, civic tech, newsrooms and broadcasters, and use AI

Qualifications

• A track record of viral campaigns that broke through nationally.
• Fast-paced with excellent execution and rapid pivots.
• Active UK networks across politics, civil society, civic tech, and media.
• Leadership experience; ready to lead a small team.
• Strong spokesperson presence and comfort on camera.
• AI-enabled approach to campaigns and rapid experimentation.

Responsibilities

• Create awareness spikes and turn petitions into national moments.
• Put petition starters in the spotlight and coach them to victory.
• Earn trust across the political spectrum while protecting the brand with AI.
• Mobilise your network for top-tier coverage and influence decision makers.
• Be Change.org’s external spokesperson in the UK across TV, radio, print and stage.
• Lead a high-performing team and collaborate with product, data and other markets.
• Lead with AI and shape workflows to move faster and smarter.

Skills

Viral campaigns

UK political network

People management

Leadership presence

AI in comms

Fast-paced execution

Job description

Change.org is looking for a (Senior) Marketing & Communications Manager to lead our organisation and team in the UK as Market Lead and be the public face of Change.org in the country. You will create big, viral campaigns, online and offline, that put the everyday people who start petitions on Change.org at the centre of the national conversation.

You will lead a small, high-performing team, build deep networks across UK politics, civil society, civic tech, newsrooms and broadcasters, and use AI