Digital Marketing Manager

The Change Partners - Global talent specialists for a connected world; Greater London; Hybrid; GBP 55,000 - 75,000; Full time

Job summary

The Change Partners are recruiting a Digital Marketing Manager for a leading global organisation in London. You will lead digital projects across website, CRM and social, shaping the global digital experience in collaboration with international teams.

You’ll drive website improvements, oversee organic social across global channels, and use analytics to optimise performance, while partnering with senior leaders to deliver impactful digital activity.

Qualifications

• Proven experience in digital marketing within a large, complex organisation or an agency working with major global brands.
• Strong knowledge of website strategy, digital experience and organic social media.
• Experience leading digital projects and improving digital channels across international markets.
• Confident using analytics and performance data to inform decisions and optimise digital activity.
• Strong stakeholder management skills, with the ability to influence and communicate effectively with senior leadership.
• A creative and commercially minded approach, combining strategic thinking with hands‑on delivery.
• Experience with enterprise CMS platforms, particularly Adobe Experience Manager, would be advantageous.

Responsibilities

• Lead and deliver digital projects across website, organic social, email and CRM.
• Drive website improvements, including user experience, landing pages and digital journeys.
• Oversee organic social media presence across global channels, championing best practice and audience engagement.
• Use analytics and audience insights to assess channel performance, identify opportunities and recommend improvements.
• Work with international channel leads and cross-functional teams to deliver impactful digital activity.
• Challenge existing approaches and bring forward new ideas to senior leadership to improve digital marketing.
• Take ownership of projects from initial recommendation through to implementation and delivery.

Skills

Digital marketing

Website strategy

Organic social

CRM & email marketing

Analytics

Stakeholder management

Tools

Adobe Experience Manager

Job description

The Change Partners are working with a leading global organisation to recruit a Digital Marketing Manager into its global Brand & Marketing team.

We’re looking for an experienced digital marketer who can bring fresh thinking and new ideas to the team. You’ll lead key digital projects across web, organic social, CRM and email and work with international teams to improve the digital experience and help shape the future of digital marketing across the business.

This is a permanent position based in London, offering a competitive salary plus benefits, with hybrid working.

Key responsibilities

• Lead and deliver digital projects across website, organic social, email and CRM.
• Drive website improvements, including user experience, landing pages and digital journeys.
• Oversee organic social media presence across global channels, championing best practice and audience engagement.
• Use analytics and audience insights to assess channel performance, identify opportunities and recommend improvements.I
• Work with international channel leads and cross-functional teams to deliver impactful digital activity.
• Challenge existing approaches and bring forward new ideas to senior leadership to improve digital marketing.
• Take ownership of projects from initial recommendation through to implementation and delivery.

What we’re looking for

• Proven experience in digital marketing within a large, complex organisation or an agency working with major global brands.
• Strong knowledge of website strategy, digital experience and organic social media.
• Experience leading digital projects and improving digital channels across international markets.
• Confident using analytics and performance data to inform decisions and optimise digital activity.
• Strong stakeholder management skills, with the ability to influence and communicate effectively with senior leadership.
• A creative and commercially minded approach, combining strategic thinking with hands‑on delivery.
• Experience with enterprise CMS platforms, particularly Adobe Experience Manager, would be advantageous.