Trading Manager - Biscuits

Asda Stores Ltd; Ledston; Hybrid; GBP 65,000 - 90,000; Full time

Benefits offered by this job

Discretionary company bonus

Company pension up to 7% matched

Company Car allowance of £5,700

15% colleague discount in store and在线

Wellbeing services and employee helplH

Job summary

Asda Stores Ltd Trading Manager - Biscuits is responsible for owning the end-to-end Biscuits category, delivering sales, profit and market share growth across the UK market. You will develop category plans, lead supplier negotiations and collaborate with Commercial, Supply Chain, Finance, Marketing and Insights to drive mutual growth.

The role requires significant trading/category management experience, strong analytical skills and a customer-first mindset in a fast-paced retail environment.

Qualifications

• Significant experience in a commercial trading, buying or category management role.
• Strong negotiation and influencing skills with a track record of delivering commercial results.
• Experience managing category budgets, sales performance and P&L accountability.
• Excellent analytical skills, with the ability to turn data and market insights into actionable plans.
• Strong stakeholder management skills and the ability to build effective relationships at all levels.
• Customer-first mindset with commercial curiosity and market-winning focus.
• Thrives in a fast-paced, dynamic retail environment.

Responsibilities

• Own end-to-end trading performance of the Biscuits category, delivering sales, profit and market share growth.
• Develop and execute category plans that meet customer needs and support Asda's wider commercial strategy.
• Lead negotiations with suppliers to secure best commercial outcomes across pricing, promotions, product range and investment.
• Manage and optimise category P&L performance, balancing customer value with commercial returns.
• Analyse market trends, competitor activity and customer insights to identify growth opportunities.
• Build strong supplier partnerships and deliver joint business plans for long-term success.
• Monitor commodity movements and market drivers, translating insights into effective trading strategies.
• Drive cost-to-serve and efficiency programmes with suppliers for sustainable value.
• Collaborate with internal stakeholders to deliver innovative category initiatives and exceptional customer experiences.

Skills

Negotiation

Analytical skills

Stakeholder management

Category management

P&L management

Job description

Job Title

Trading Manager - Biscuits

Location

Asda House

Employment Type

Full time

Contract Type

Permanent

Hours Per Week

37.5

Salary

Competitive salary plus benefits

Category

Buying

Closing Date

5 November 2026

Trading Manager - Biscuits

Asda House, Leeds

Are you an experienced commercial trader with a passion for delivering growth, building strategic supplier partnerships, and bringing great products to millions of customers?

We're looking for a Trading Manager to join our Impulse team at Asda. This is an opportunity to take ownership of a strategically important category, working with some of the UK's best-loved brands and leading suppliers to drive sales, profitability, and customer satisfaction.

As a Trading Manager, you'll be responsible for developing and delivering category strategies that outperform the market, maximise commercial performance, and ensure customers receive exceptional value. You'll work cross-functionally with teams across Commercial, Supply Chain, Finance, Marketing and Insights, while building strong relationships with external suppliers to drive mutual growth.

What you'll be doing

• Owning the end-to-end trading performance of the Biscuits category, delivering sales, profit and market share growth.
• Developing and executing category plans that meet customer needs and support Asda's wider commercial strategy.
• Leading negotiations with suppliers to secure the best commercial outcomes across pricing, promotions, product range and investment.
• Managing and optimising category P&L performance, balancing customer value with commercial returns.
• Analysing market trends, competitor activity and customer insights to identify growth opportunities.
• Building strong supplier partnerships and delivering joint business plans that support long-term success.
• Monitoring key commodity movements and market drivers, translating insights into effective trading strategies.
• Driving cost-to-serve and efficiency programmes with suppliers to support sustainable value for customers.
• Collaborating with internal stakeholders to deliver innovative category initiatives and exceptional customer experiences.

What you'll bring

• Significant experience in a commercial trading, buying or category management role.
• Strong negotiation and influencing skills, with a track record of delivering commercial results.
• Experience managing category budgets, sales performance and P&L accountability.
• Excellent analytical skills, with the ability to turn data and market insights into actionable plans.
• Strong stakeholder management skills and the ability to build effective relationships at all levels.
• A customer-first mindset, combined with commercial curiosity and a passion for winning in the market.
• The ability to thrive in a fast-paced, dynamic retail environment.

Why Asda?

At Asda, you'll have the opportunity to make a real impact at scale. You'll work with talented colleagues, partner with leading suppliers, and help shape one of the UK's most important retail categories while delivering outstanding value for millions of customers.

Everything you'll love

To ensure we balance moments where we know we need to collaborate together and the need for flexibility, Asda has a hybrid way of working with a minimum 3 days a week in one of our Home Offices. Over and above this, each area of Asda may have additional requirements which may require spending more days in the office, visiting suppliers, stores or depots.

You will also get an excellent benefits package including:

• Discretionary company bonus
• Company pension up to 7% matched
• Company Car allowance of £5,700
• 15% colleague discount in store and online
• Free access to wellbeing services such as Stream, 24/7 virtual GP, counselling, health and dental cash plans and a 24/7 employee assistance helpline, alongside discounts across a range of services and activities, from airport parking, enhanced to theme parks and cinemas.
• Asda Allies Inclusion Networks – helping colleagues to make sure everybody is included and that our differences are recognised and celebrated
• Excellent parental leave policies, including maternity & adoption leave, paternity leave, shared parental leave, neonatal care leave, and support for those doing fertility treatments.

We want all colleagues to be able to bring their best and true selves to work, every day. Simply put, we want our colleagues to be Proud to be Asda and proud to be themselves

Everything you'll love

To ensure we balance moments where we know we need to collaborate together and the need for flexibility, Asda has a hybrid way of working with a minimum 3 days a week in one of our Home Offices. Over and above this, each area of Asda may have additional requirements which may require spending more days in the office, visiting suppliers, stores or depots.

You will also get an excellent benefits package including:

• Discretionary company bonus
• Company pension up to 7% matched
• Company Car allowance of £5,700
• 15% colleague discount in store and online
• Free access to wellbeing services such as Stream, 24/7 virtual GP, counselling, health and dental cash plans and a 24/7 employee assistance helpline, alongside discounts across a range of services and activities, from airport parking, enhanced to theme parks and cinemas.
• Asda Allies Inclusion Networks – helping colleagues to make sure everybody is included and that our differences are recognised and celebrated
• Excellent parental leave policies, including maternity & adoption leave, paternity leave, shared parental leave, neonatal care leave, and support for those doing fertility treatments.

We want all colleagues to be able to bring their best and true selves to work, every day. Simply put, we want our colleagues to be Proud to be Asda and proud to be themselves