Trade Marketing Manager

Jayne Peirce Travel Recruitment; Crawley; Hybrid; GBP 40,000 - 55,000; Full time

Job summary

A leading travel company is seeking a Trade Marketing Manager to shape and lead its B2B marketing strategy. This role involves developing innovative marketing campaigns and establishing trade partnerships while driving growth through insightful data analysis and stakeholder management.

Qualifications

• Experience in partnership marketing or trade channel management is essential.
• Strong data-driven approach and analytical skills required.
• Proven experience managing marketing campaigns in the travel sector.

Responsibilities

• Develop and drive B2B marketing strategies targeting travel trade audiences.
• Establish partnerships with trade channels and optimize marketing ROI.
• Lead integrated marketing strategies through cross-functional collaboration.

Skills

Partnership marketing

Analytical skills

Project management

Understanding of distribution channels

Stakeholder relationship management

B2B marketing

Job description

Trade Marketing Manager

Travel & Tourism

Hybrid

Leading travel company seeks experienced Trade Marketing Manager to drive B2B marketing strategy and trade partnerships. This is your chance to build something from scratch and make a real impact in the thriving travel industry.

You'll pioneer and develop comprehensive B2B marketing campaigns targeting travel trade audiences while establishing travel agent partnerships and building trade channel initiatives from the ground up. Combined with this you will develop trade press relationships, PR campaigns, and industry awards strategies, creating compelling multi-channel marketing content for both B2B and B2C travel audiences. Drive campaigns and optimise trade marketing ROI through data-driven insights. Lead cross-functional collaboration with trade partnerships, sales teams, and travel agents to create integrated marketing strategies that transform business growth and market presence.

Job requirements

• Background in partnership marketing or trade channel management
• Strong analytical skills and data-driven approach
• Excellent project management skills with ability to deliver
• Strong understanding of distribution channels
• Experience managing trade marketing campaigns and stakeholder relationships
• Proven track record in B2B marketing within travel

Please Note: Due to high volumes of applications, only successful applicants will be contacted.